crm Archives - Exhibit Tech

I don’t surf anything on Facebook as I can’t see the frequency of poison these platforms are penetrating into Indian society. However, I have never left LinkedIn, and it has become a habit of following it like Facebook. Yesterday, I found one post where Google’s CEO, Sundar Pichai, shows how their new tool, LaMDA, will work. Considering what I have seen in Google I/O editions, I feel amazed with whichever product they bring every time. This Exhibit blog is for you to give you more details on this Google LaMDA tool.

Pluto Conversing With Human

Through the video, Pichai shared the information that LaMDA is currently in the research and development stage. But, the Google team created a snippet to show this tool is working. LaMDA was acting like a dwarf planet, Pluto, where it was talking about itself. The concerned individual who was interacting with Pluto asked about the information of whether came to visit it. In reply, Pluto answered that it was New Horizon that came a few days back. This conversation can simply give some an awestruck mode. I remembered how their voice module booked a haircut with one shop.

Working Principle of Google LaMDA tool

Many may like this part or section as it contains the granular detail of anything the Exhibit discusses. First of all, it is clear that this tool has added some essential libraries like NLP, speech recognition, apart from machine learning models. The machine learning model and the dataset help this tool grab information on any domain, in this case, Pluto. When it recognizes the words that the user has told, it stores the essential keywords and accordingly sends a reply. This process continues unless the tool gets any hint that the individual is going to stop the conversation.

Cons of Google LaMDA tool

Well, no one will tell, but I think I got one. You will say that even Google or any Tech review firm has not come up with it. But, yes, I got one. How? Here’s it. If you watch the video, you will see that this tool, when acting like Pluto, said that New Horizon had visited it a few days back. It means this tool has no information if any extraterrestrial object went to the dwarf planet. Hence, the information on the basis of which this tool will interact can be limited if the Google team has not provided it. Therefore, it may also happen that if you are talking to the coral reefs of Thailand about the sun cream ban, it may not be able to tell anything on the issue.

Potential of Google LaMDA tool

I see one can use it anywhere and everywhere, wherever one wants to use it. Consider that the Indian railway reservation system integrates this tool. Then, you can book a ticket merely using it and without tapping on any button or options. You will only have to use your hand when you have to book your tickets. Take another instance, you are VP of sales of your organization, and your ERP cum CRM software application has Google LaMDA as one of its features. You can easily check out the potential sales and actual revenue by comparing the leads generated in any stipulated timeline.

Digitization of any business has groomed that particular business. One can observe the same when it comes to day-to-day handling operations 20 years back. Credits for this go to the firms that have developed the ERP & CRM firms. Among them, Salesforce is in the news as it has acquired a firm named Slack at a whopping figure of 27.7 billion USD (2.08 lac Crore). Wow, that’s great. But it becomes important to know why Salesforce took such a step. This Exhibit blog will help you to find out every minute detail and information related to the latest update.

Force that influenced Slack to Become Salesforce

Salesforce announced in the month of December last year that it will acquire Slack for 27.7 billion USD, out of which Slack will receive 26.79 billion USD in cash and the rest as part of Salesforce’s shares. This acquisition finally got completed now in the last few days. This update will surely consolidate both Salesforce and Slack’s position. Many were saying that Slack, which was somewhere losing its importance, has gained its space back again after giving this shock in the slog overs. However, as per some analysts, this deal won’t create a huge tide in the short term as they believe it’s an expensive buy for Salesforce. In addition to this, with this acquisition, Salesforce will gain merely 12 million more customers.

Impact on Rivals

As discussed above, Salesforce has hardly gained 12 million customers of that of Slack; it has to go very far to ensure that bigger giants like Oracle and Microsoft can feel the heat. However, the whopping figure of 27.7 billion $ (2.08 lac Crore) will surely attract some eyes from these competitors. These rivals will also like to see the changes that Salesforce brings soon through their CRM products. Any serious or hi-tech end upgradation can create a dent.

What’s a CRM?

For many, this blog is like a series of bouncers. They might have started complaining that even ODIs and Test Cricket don’t allow more than one or two bouncers in an over. Here’s a basic explanation of CRM. A CRM is like that software that acts as a bridge between industry and a customer like you. Consider that you buy a product from Flipkart. Now, you start getting information related to it from the time of its order. For example, when it is getting packaged, when the courier picks the order, where it has reached, etc. How does it happen? It’s like data getting updated after each process. Flipkart adds every update even when it leaves the warehouse, and accordingly, you get an update about your product.

Final Word

Well, get ready to invest in Salesforce as its stock value is surely going to swell for some time. Start asking your investment manager for their take on this acquisition news.