Tech Magazine Archives - Page 11 of 14

Shivesh Bhatia | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Shivesh: I have seen the influencer and blogging industry completely revolutionize in the past couple of years. When I started off, Instagram was already providing a space to experiment with newer content. Eventually, it bloomed like anything. The digital blogging space enabled brands to have real time engagement and simultaneously increase brand awareness. This space literally becomes more innovative every single day now. We have wonderfully transitioned from static content to more engaging and more dynamic content. People have really started to believe in influencer marketing and it is the new ‘in thing’ in the digital marketing industry. I have loved this process because the creative powers have now shifted from the hands of advertising agencies to independent individuals.

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Shivesh: Often, people have the perception that being an influencer is an easy task. But, churning out content on a constant basis requires endless hours of ideation with my team, planning shoots, researching about newer and more public-friendly content, endless to and fro with brands and organizations, and so much more. We end up not having a 9 to 5 job but one that requires 24 hours of our energies. But at the end of the day, I absolutely love what I do and love creating, so I do not mind this one bit.

Ex: What would be your calling in a parallel universe? (Alternate career options)

Shivesh: I have always loved anything related to mass communication, media, and related aspects. I even enrolled in Indian Institute of Mass Communication after completing my graduation. So, if I didn’t have Bake with Shivesh, I would definitely be a part of the world of Media.

Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?

Shivesh: I’d definitely take my phone, a power-bank, and a lighter to help me start some fires! A technology you wished you’d invented? Air pods, I think? They’re uber cool and have really made life 100% easier and convenient!

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Shivesh: There was one time when I had a workshop and a 60 year old very sweet woman came from a distance to meet me. She ended up telling me that I remind her of her grandson and this is by far the sweetest encounter I have ever had with a fan. Social Media is known to expose vulnerabilities, with influencers being at the epicenter.

Ex: How do you deal with the dark side that comes with the medium?

Shivesh: I think Baking is the perfect form of therapy for me. Sometimes, when I need an off from everything, I bake for myself or enjoy some ‘me-time’ with my movies, popcorn, and good food! Social media trolling is seeing an upward rise.

Ex: Do you think this only increases with the popularity of an Influencer? How does one tackle this situation?

Shivesh: Trolling is not limited to influencers with a huge following, it happens with budding bloggers and of course, even with celebrities. The best way to deal with it is to just block out the negativity. In the comments section, even one bad comment can really affect someone. My way is to see the many other positive comments and not allow one to affect me.

Ex: What does success mean to you?

Shivesh: Success to me means always having the opportunity to do what I love and what makes me happy. I feel successful when I post a recipe and I see people instantly trying it out, using the recipe to celebrate occasions and what not!

Ex: Do you think Influencer Marketing is a fad? Where do you see this space in years to come?

Shivesh: Influencer marketing is anything but a fad. It’s the fastest growing space in the digital marketing industry and it promises the greatest ROIs to major organizations. Sure, like every industry, it will take a turn here and there, evolve to become even bigger, but it’s not a fire that can be put out quickly.

Ex: Which is that one dish or cuisine that you haven’t tried yet but are looking forward to?

Shivesh: I really am looking forward to trying some Armenian food! I heard it’s super great and I’d absolutely love to give it a try What do you do to make your content unique from others? I think my style of food photography allows me to make my content unique and appealing. I invest proper time in setting up a particular set for my desserts and give the production process the attention it requires. Besides this, I love how I am able to churn out content on YouTube which has recipes that are super easy yet delicious!

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Tanmay Singh | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Tanmay: I’ve been in this community for the past 2 years , people here always had a curiosity of knowing what this is that I do on my PC all the time. With the Internet getting available to almost everyone in the previous years I’ve seen a lot of development here , more people have started to know me, even the ones around me now have a basic idea of what I do.

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Tanmay: I don’t think there’s any ‘secret’ that only the influencers know, we are just like the normal crowd, what they know is what we know.

Ex: What would be your calling in a parallel universe? (Alternate career options)

Tanmay: I’ve always wanted to be a professional football player , so I think it would be that.

Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?

Tanmay: An internet connection, my smartphone and a laptop maybe.

Ex: A technology you wished you’d invented?

Tanmay: Video Games , they are the ones that fascinate me a lot.

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Tanmay: I’ve had a fan who wrote a song and a rap for me , it was the best encounter I would say.

Ex: Social media trolling is seeing an upward rise. Do you think this only increases with the popularity of an Influencer? How does one tackle this situation?

Tanmay: Yup, surely this increases as the popularity goes up but as i said , believe in yourself , the others dont know what you have gone through to come up at a stage like this , you know you gave your 100% so you stick to it no matter what the haters/trollers say , we have 100 times more supporters and these haters/trollers.

Ex: What does success mean to you?

Tanmay: When I am happy about what I am doing.

Ex: Which three things does someone starting in the gaming industry need to know?

Tanmay: It might look easy , but you need to know that thousands are already fighting for what you dream to have. You need to develop an extraordinary skill in either Professional or Content making.

Ex: What would you say is the biggest challenge for a gaming influencer?

Tanmay: The people here in India never consider this as a career , though it has developed in these previous 2-3 years but still they need to know it is just like another JOB.

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The Crazy Indian Foodie | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Devashree: I started The crazy indian foodie 5 years ago when digital blogging was quite new. It’s evolved tremendously over the years.

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Devashree: For me, posting consistently and posting unique, engaging content is the key to succeed on social media. If you have a business account you can see insights and keep track of what posts work best for you and post accordingly.

Ex: What would be your calling in a parallel universe? (Alternate career options) :

Devashree: I’m a lawyer too and I quit my job at a law firm two years ago to pursue blogging full time. If there was a parallel universe, I’d definitely continue my law practice.

Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?

Devashree: My phone, portable charger and laptop.

Ex: A technology you wished you’d invented?

Devashree: A time machine so I can travel back and forth in time to whatever place I want! Also a fresh gourmet food vending machine like the one in the Jetsons.

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Devashree: I was in Lonavala for a weekend and posted a story about it. A fan messaged me saying she’d love to meet me so we did and she baked me cupcakes with The crazy indian foodie on them, made me meet her whole family with a lot of excitement and we spent a lovely time together.

Ex: Social Media is known to expose vulnerabilities, with influencers being at the epicenter. How do you deal with the dark side that comes with the medium?

Devashree: Every career has its good and bad side. There will always be trolls and people with lots of free
time on their hands who will pass offensive and derogatory comments but I choose to ignore them as there will be hundreds of others who will post positive, motivating ones. It’s something you learn to deal with over time.

Ex: Which is that one dish or cuisine that you haven’t tried yet but are looking forward to?

Devashree: There are so many on my list! I really want to travel to South America, Japan and Russia to try their local cuisines. Dish wise, In India too, there are a huge number of local dishes from various states that I’d love to try, for example food from North East India.

Ex: What do you do to make your content unique from others?

Devashree: I always add a personal touch to my content, post a mix of everything from street food to restaurants to unique destinations to luxury hotels to some lifestyle content too. There’s something in it for everyone and I always try to create high quality content that stands out.

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Somya Gupta | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Somya: Back then it wasn’t, even so, commercialized there weren’t as many brands and influencers as well. So yes I think it’s become more of a profession now and not just one’s passion.

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Somya: One thing which I think they might not realise from the outside is that it’s not roses all the way. It’s really difficult to shoot, edit and churn out content daily and it takes a lot of commitment.

Ex: What would be your calling in a parallel universe? (Alternate career options)

Somya: If not this then I would have tried my hands on acting.

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Somya: All of them have been super special to me, because all of them are so sweet, I can’t choose one.

Ex: Social Media is known to expose vulnerabilities, with influencers being at the epicenter. How do you deal with the dark side that comes with the medium?

Somya: To be honest, I have been really lucky that I haven’t had to go through a phase like that, I hardly get negative comments, also I have learnt to ignore those. Also, my family and especially my mom always tell me to stay chill and not let things affect me.

Ex: What does success mean to you?

Somya: I have always believed in being happy and spreading happiness and that’s what it is for me. I just want to keep creating content and make my audience happy.

Ex: When was the first time you bought your dream makeup product and which one was it?

Somya: When I started, I wasn’t into makeup at all. Later when I started going for photoshoots and stuff is when I discovered makeup so I didn’t really have a dream product.

Ex: What would you tell young girls when it comes to ideals of beauty that our society has set up?

Somya: Keep your head high, work hard, be kind and rest will follow, also remember to keep smiling.

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Sejal Kumar | Fashion | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Sejal: Digital blogging space is constantly growing. Now, people are more accepting of this career path. Space has evolved immensely over the years as now, the audience is aware of the content they want to consume and thus, the creators are putting out as relatable, useful, and entertaining content they can. Earlier I would find it difficult to even explain my profession but now we are getting recognized even in traditional media which feels great!

Ex: A technology you wished you’d invented?

Sejal: Airpods! I think they are such a good device for anyone! Creators especially! I’ve used them in a million different ways to create content

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Sejal: On a family trip on the train to Amritsar, this girl figured out which day I was leaving via my stories and somehow even my coach reading the names on the train! She came to our seats and said ‘yes finally found you!’ My grandparents were so shocked and I was too! She had an adorable scrapbook with her with my pictures that I signed and I was in complete awe. BUT thank god this wasn’t a creepy guy, I’ve been careful with my stories since then!

Ex: Social Media is known to expose vulnerabilities, with influencers being at the epicenter. How do you deal with the dark side that comes with the medium?

Sejal: It is not easy. I love my job and I am grateful for everyone that loves my work but there are people who will always want to bring you down. Most of the time, I try to not let the hate get to me. I think taking a break, meditating, and believing in yourself is the only way ahead!

What does success mean to you?

Sejal: A side product of doing something that fulfills me and keeps going every day, even if some days are bad.

Ex: As Fashion-Tech is on the rise, what is your take on this new style of couture? Do you think it’s here to stay?

Sejal: Fashion and Tech are the two things I love. I think it’s a beautiful combination. Yes, it is here to stay. I am continually impressed with how creative people get day by day.

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Aashna Shroff | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

When I started blogging 6 years ago, the term blogging wasn’t very popular in India back then.It was initially blogs with a lot more written information, which then slowly moved to platforms like Instagram and Facebook for images, and then evolved into longer videos on YouTube and IGTV. When I started, I never thought I’d be creating such videos. This would have to be the biggest change for me.

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Honestly, I think social media is different for everyone. We all have our different ways of consuming content, we all have our own favourite platform, our own particular time of the day that we like to post, etc. I think the biggest insight would be consistency and interaction.

Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?

my phone, portable Wifi & a power bank

Ex: A technology you wished you’d invented?

I would have said the internet but I can’t imagine being even remotely close to inventing that so Netflix, maybe.

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

It would have to be the first time someone recognised me in public. She came up to me and brought her mom along too and they both told me how much they love me and what I do. And I was super shy and nervous, but it’s one encounter that I’ll always cherish.

Ex: What does success mean to you?

For me, doing what I love because it would make me happy and being able to make a living out of it, is success for me.

Ex: Do you think Influencer Marketing is a fad? Where do you see this space in years to come?

As a creator myself, Influencer Marketing is pretty much what my job entails. And I see first hand what it can do. If you’re a creator who has an organic following that loves your style/content and truly takes your recommendations seriously, influencer marketing can work wonders for the brands that work with you. So it’s definitely not a fad, and given the way social media is growing today, I only see this growing bigger and bigger over the next few years.

Ex: As Fashion-Tech is on the rise, what is your take on this new style of couture? Do you think it’s here to stay?

I’m not quite sure how I feel about it. I’m the kind of person that takes some time to get used to new changes. It’s definitely very interesting, but maybe I’ll grow to love it if it does stay.

Ex: How would you define your personal style?

My style is usually pretty experimental. Currently, being at home most of the time, I’ve been loving classic fits. I’m all about basic, well-fitted pieces paired together with statement shoes and accessories right now.

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Rajvee Gandhi | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Rajvee: Digitalisation has changed a lot. Now, influencers, alongside celebrities, are also chosen as brand ambassadors, for lead campaigns, events!

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Rajvee: Efforts behind the content are a lot more than it seems, which only an influencer would know!

Ex: What would be your calling in a parallel universe? (Alternate career options)

Rajvee: Graphic designer

Ex: A technology you wished you’d invented?

Rajvee: Robot for sure

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Rajvee: A male follower tattooed my username on his chest. I received the picture of it from his friend. I was overwhelmed!

Ex: Social media trolling is seeing an upward rise. Do you think this only increases with the popularity of an Influencer? How does one tackle this situation?

Rajvee: It somehow helps. As we’ve heard, “any publicity is good publicity”.

Ex: What does success mean to you?

Rajvee: Whether failure or success, It’s always a process of learning!

Ex: As Fashion-Tech is on the rise, what is your take on this new style of couture? Do you think it’s here to stay?

Rajvee: Fashion is always exciting & fun when experimental! Fashion-tech will definitely level up the game.

Ex: How would you define your personal style?

Rajvee: Easy and comfortable but with an oomph factor!

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Varun Agrawal | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Varun: It has been a beautiful evolution, with people being a lot more thoughtful now about what goes up on one’s feed, both as a creator and as a viewer. It’s not just a creative space now but also a responsible one.

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Varun: I don’t think there’s any secret to these platforms, it’s all out there. That’s what makes it that easy or that difficult!

Ex: What would be your calling in a parallel universe? (Alternate career options)

Varun: An acoustic jazz sort of a musician maybe.

Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?

Varun: A satellite phone, a lighter and Swiss knife. Yes I’ve thought this through, I’m a Bear Grylls fan!

Ex: A technology you wished you’d invented?

Varun: Internet! At least that’s how I’d know how to fix my everlasting internet issues, haha!

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Varun: I’m not sure, I guess we are equally surprised to see each other. Nonetheless, it’s always exciting to bump into them! Social Media is known to expose vulnerabilities, with influencers being at the epicenter.

Ex: How do you deal with the dark side that comes with the medium?

Varun: It’s like having two sides of a coin, you can’t be expecting all love and no criticism. But that’s what keeps you grounded, that’s what brings the need to be responsible for your content. So I think one should always take things positively and constantly try to improve. Social media trolling is seeing an upward rise.

Ex: Do you think this only increases with the popularity of an Influencer? How does one tackle this situation?

Varun: Yes of course, popularity of a person is usually the main cause of spreading troll.

Ex: What does success mean to you?

Varun: I read a quote once, “Work until you no longer have to introduce yourself.”

Ex: Do you think Influencer Marketing is a fad? Where do you see this space in years to come?

Varun: I definitely don’t think it’s a fad. It’s the most descriptive and analytical form of marketing. It’s the platform that’ll get a brand most connected to their consumers, probably the best way to put their brand story across. If used the right way with the right people, this space can take you to places.

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Somya Luhadia | Top 100 | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Somya: I started my channel in 2018 Unknowing of the fact how big your reach can be if you have a power of good content, I truly believe that digital space is evolving every day with new creators coming up with varied content ideas and audience consuming the same!

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Somya: Today in light of the internet there is nothing hidden from the audience, everything about every platform is out there. This is why they can relate to us more because they know how it works, how people share their experiences, knowledge and influence each other.

Ex: What would be your calling in a parallel universe? (Alternate career options)

Somya: I don’t think I need an alternate career, I choose this over my regular job offer because I love to be a part of people’s life, motivating them to have a healthy & fit routine.

Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?

Somya: Phone, Laptop and Airpods

Ex: A technology you wished you’d invented?

Somya: Hehe, Phone For sure, it has changed the game completely so inventing something like this would be a great achievement!

Ex: What’s been your favorite encounter with a fan so far? (DMs included!)

Somya: An ardent follower of my channel, who has made a beautiful fan page, wanted to meet me. At a workshop of mine, she left behind her brother’s wedding to meet me and was all dressed up the way I dress up in my videos. I can never forget that moment, which made me feel so special.

Ex: Social Media is known to expose vulnerabilities, with influencers being at the epicenter. How do you deal with the dark side that comes with the medium?

Somya: It’s all about being honest and being yourself, if you are true to yourself, you remain unaffected by the Dark Side because you truly believe and accept yourself!

Ex: What does success mean to you?

Somya: For me, success is always about being happy and satisfied with what I am doing, and I am happy helping people get fit and healthy in life, more the merrier!

Ex: Best tip for fitness every day?

Somya: Give it a priority! It’s a matter of lifestyle so eat healthily, exercise to release good hormones that will make u feel wonderful about yourself and a space full of positivity!

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Gaurav Taneja | Health and Fitness | Influncex’20

Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?

Gaurav: YouTube has become a place where creators put well polished videos. The audience cannot determine which videos are an individual’s work
and which have been produced by an entire team. This has been the
most significant evolution as per me

Ex: Can you give us an insight into social media platforms that only an Influencer can know?

Gaurav: Numbers can be deceiving.

Ex: A technology you wished you’d invented?

Gaurav: A technology which would allow people to eat as much fatty food as they like while still remaining lean.

Ex: Social Media is known to expose vulnerabilities, with influencers being at the epicenter. How do you deal with the dark side that comes with the medium?

Gaurav: You have to accept that it is a part of life. If you get 99% love you will get 1% hate and you have to go with it.

Ex: What does success mean to you?

Gaurav: Being happy with the family and getting to spend time with them. But conventional success like having a good job, good salary and a good lifestyle is also important, so I think success for me is a balance of both.

Ex: What would be your calling in a parallel universe? (Alternate career options)

Gaurav: I would like to run a restaurant & bar with my wife where I would like to serve some really good tea alongside the beach.

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