Apple’s latest innovation, iOS 17.2, brings a wave of exciting updates for eligible iPhones. The 1.5 GB update is a symphony of bug fixes and enhancements, introduces the avant-garde Journal app, elevates your visual experience with spatial video capture on the iPhone 15 Pro series, and breathes new life into the Weather and Messages apps.
The crown jewel of this update is the iPhone 15 Pro series, unlocking a realm of possibilities with spatial video recording. Dive into the immersive world of 3D videos seamlessly captured by the main and ultra-wide-angle cameras, aided by the LiDAR sensor. While these videos won’t grace your iPhone’s screen in 3D glory, the promise of compatibility with the upcoming Vision Pro VR headset beckons a new era in visual storytelling.
Enhancements extend beyond visuals, as Apple fine-tunes the performance of the telephoto lens, reducing capture time for sharper images. The action button on the iPhone 15 Pro series gains newfound versatility, transforming into a quick translator for on-the-fly language conversions.
Meanwhile, the Journal app, Apple’s gift to the introspective, finds its place on all iPhones running iOS 17.2, from the iPhone XS to the latest iPhone 15 series. Secure your thoughts with Face ID or Touch ID, adding an extra layer of intimacy to your musings.
The iPhone 13, iPhone 14, and iPhone 15 series embrace the future of wireless charging with compatibility with the Qi2 standard. Fast charge your device with up to 15W using non-MagSafe certified wireless chargers, freeing you from the constraints of conventional power sources. The iOS 17.2 update, a testament to Apple’s commitment to innovation, is a journey into the future of technology, seamlessly weaving together form and function for a captivating user experience.
Some people have taken the famous saying “an apple a day keeps the doctor away” quite literally. Being a 21st centurion, the only apple that comes to our mind, when someone says apple is the Apple from Cupertino. The brand has made such an effort in marketing and advertising that it is impossible to ignore its launch events. Whether you want to buy or not, you’re going to end up watching their events.
With their sleek and stylish iPhones, the cutting-edge MacBooks and the delightful Apple Watches, they have cast a spell on millions worldwide. Like others, it’s not just the products themselves that keep users hooked; it’s the entire experience – the ecosystem – that Apple offers. But how does it tempt us into its ecosystem, ensuring once you take that first bite, you’re forever hooked?
Seamless Integration
One of Apple’s most potent weapons is its seamless integration of all its devices and services. The moment you enter the ecosystem, you discover a world where your iPad, iPhone, MacBook, Apple Watch, and even your HomePod communicate effortlessly with each other. It’s like they’re all speaking the same language, and you’re the conductor of this symphony. For instance, the ease of transferring files, messages, and calls between your devices through iCloud or AirDrop is unparalleled. The continuity of experience is addictive – you can start a task on one device and effortlessly continue it on another without missing a beat.
The Apple Aesthetic
We can’t ignore the design philosophy of Apple – it’s legendary. Apple products exude sophistication and simplicity, be it their breathtakingly thin MacBook Air or the elegant curves of the iPhone, everything seems classy. Apple’s design aesthetic is not limited to hardware but also to its software. The clean, intuitive, and user-friendly interface of iOS and macOS makes every interaction a delight. It’s as if Apple products were designed not just to be used but to be admired, and the allure of owning these beautifully crafted gadgets is compelling.
The App Store
The App Store is the gateway to a world of apps and games seamlessly blending into the Apple ecosystem. It’s home to millions of apps, many of which are exclusively available to iOS and macOS users. Whether you’re a productivity enthusiast, a gamer, or a creative, there’s an app tailored to your needs. Moreover, the App Store is meticulously curated, ensuring that the apps you download are safe, secure, and of high quality. The convenience of having all your apps in one place, with automatic updates and backups, is a compelling reason to stay within the Apple ecosystem.
The Power of iCloud
iCloud, Apple’s cloud storage service, is another enticing aspect of the ecosystem. It syncs your photos, documents, contacts, and more across all your devices. The peace of mind knowing that your data is secure and accessible from anywhere is priceless. Furthermore, iCloud also powers services like Find My iPhone, which can be a lifesaver if your device gets lost or stolen. The interconnectedness of your devices through iCloud creates a safety net that’s difficult to leave behind.
Ecosystem-Exclusive Features
Apple entices users further with ecosystem-exclusive features. For instance, AirPods seamlessly connect to your iPhone and other Apple devices when you open their case. The Apple Watch pairs effortlessly with your iPhone and can be a robust health and fitness companion. These unique features are designed to keep you firmly within the ecosystem.
The Halo Effect
Apple’s marketing prowess is a force to be reckoned with. The company has mastered the art of creating a halo effect around its products. Owning an iPhone often leads to the purchase of a MacBook or iPad, and vice versa. Once you’re in, it’s hard to resist expanding your collection of Apple gadgets.
Apple’s ability to tempt users into its ecosystem is a testament to its ingenuity and understanding of human psychology. The seamless integration, unmatched design, and the allure of exclusive features create a web of temptation that’s hard to escape. Once you’ve taken that first bite of the Apple, you’re drawn into a world where going back is not on the list of options. So, the next time you’re tempted by Apple products, remember that you’re not just buying a device; you’re entering a world of seamless connectivity and timeless design that’s hard to resist.
The much anticipated iPhone 15 lineup is here and as expected trollers have started having a field day on the internet complaining about how there haven’t been major upgrades from the previous years. If you ask me, the inclusion of the Dynamic Island features on the standard iPhone 15 & 15 Plus is a crucial upgrade. Goodbye to the classic iPhone notch, hope we never see you again! The entire iPhone 15 lineup includes – iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. Check out all the details about the iPhone 15 lineup below –
iPhone 15 and iPhone 15 Plus
The iPhone 15 and 15 Plus models bid farewell to the classic broad iPhone notch and replaced it with the Dynamic Island. Another major upgrade is finally the adoption of the USB-C port on the iPhone series. RIP Lightning Port! There’s a total of five colour variants – Pink, Yellow, Green, Blue, and Black. The latest iPhones come in a textured matte finish and a ceramic shield.
Talking about the display, the standard variant features a 6.1-inch Super Retina XDR OLED panel. Whereas, the Plus model has a larger 6.7-inch form factor. The displays can go up to 2000 nits peak brightness. It is sad to see Apple stick to a 60Hz refresh rate for the 15 & 15 Plus models in 2023 where even $200 phones offer a 120Hz refresh rate. The devices are powered by the A16 Bionic chip which currently powers the iPhone 14 Pro & Pro Max. The camera department features a dual set-up with a 48MP primary and a 12MP telephoto lens capable of 2X zoom. The selfie camera sports a 12MP lens. The iPhone 15 is priced at Rs 79,900 In the Indian market and the 15 Plus at Rs 89,900.
iPhone 15 Pro & 15 Pro Max
Apple also introduced its flagship-grade smartphones the iPhone 15 Pro and Pro Max during the Wonderlust event. Sadly, there was no iPhone 15 Ultra as many fans were anticipating. During the presentation, Tim Cook called the latest Pro iPhones to be the “most pro lineup” Apple has ever created and we cannot agree any more!
Both models feature an all-new Grade 5 Titanium Frame with brushed texture for improved durability. The devices run on the latest A17 Pro chipset based on the 3nm architecture. The iPhone 14 Pro sports a 6.1-inch OLED Super Retina XDR display with 2,556 × 1,179 pixels resolution, 120Hz ProMotion, HDR, True Tone, Dynamic Island, Always-On display, and Ceramic Shield protection. Whereas, The Pro Max version has a 6.7-inch OLED Super Retina XDR display with 2,796 × 1,290 pixels, HDR, True Tone, Dynamic Island, Always-On display, 120Hz ProMotion technology, and Ceramic Shield protection. The latest Pro iPhones come with a triple camera setup featuring a primary 48MP wide-angle lens coupled with a 12MP ultrawide and 12MP telephoto sensor. The front camera here is a 12MP lens. iPhone 15 Pro is priced starting at Rs 1,34,900 for the base 128GB storage model, Rs 1,44,900 for 256GB, Rs 164,900 for 512GB, and Rs 1,84,900 for the 1TB model. iPhone 15 Pro Max costs Rs 1,59,900 for the base 256GB storage model, Rs 1,79,900 for 512GB, and a cool Rs 1,99,900 for the 1TB version.
After months of anticipation, the latest iPhone 15 series and Apple Watch Ultra 2 have finally launched!
We all know you guys have been waiting for these new devices for the longest time now and thought why not have some fun and add fuel to the fire? The Apple iPhone 15 has not yet been released and will be announced tonight during the Apple event at 10:30 PM IST!
I know right now you want to track down my social media and send some not-so-pleasant DMs for the prank I just pulled on you but wait, I do have some scoops of what will be launching in a matter of few hours. Check it out below –
What to expect from the Apple Event tonight?
iPhone 15 Series: The latest iPhone series is expected to be the biggest highlight of the Apple Wonderlust event. The iPhone 15, 15 plus and 15 Pro Max are most likely to launch today. There were also some rumours about the iPhone 15 Ultra, it’ll be interesting to see if this device is actually announced tonight. This year, the standard iPhone 15 variant will also feature a Dynamic Island according to reports on the internet.
Apple Watch Ultra 2: Leaks suggest that Apple might unveil the second generation of its Apple Watch Ultra series. The rugged watch is expected to feature a S9 chip based on the A15 Bionic SoC. It is also expected to be available in two colours this year.
Apple Watch Series 9: Apple’s next-gen standard Watch is expected to launch with minor upgrades. It will feature a new S9 chip with new health features. It will also feature a new Electrodermal Activity (EDA) sensor and a new pink colour variant.
AirPods Pro 2: Apple’s latest AirPods Pro 2 might get a new USB Type-C variant tonight. AirPods Pro 2 were initially announced last year with the USB-C variant getting introduced this year.
We are only 12 days away from witnessing the launch of the iPhone 15, destined to take place on September 12th, 2023, from Apple Park in Cupertino, California. However, if you can’t keep your excitement together and want to know about the to-be-launched Apple products, then here’s a dose of what to expect.
Apple iPhone 15 Lineup
The iPhone 15 lineup will feature two entry-level models, the iPhone 15 and iPhone 15 Plus, along with two high-end models, the iPhone 15 Pro and iPhone 15 Pro Max. Like always, the entry-level models will inherit specs and features from their pricey siblings (last year launched pro models), such as the A16 chip, Dynamic Island interface, and a 48-megapixel rear camera.
The latest lineup of the iPhones is expected to feature USB-C charging support instead of lightning cable. However, as per the rumours, only pro models are expected to come with support for USB-C charging. Besides type-c support, the pro models are expected to feature an iOS 17 along with an action button (replacing a mute toggle), similar to the one on the Apple Watch Ultra.
The new iPhones are expected to come with new colour options and matching charging cables rather than a plain white cable. The cables are rumoured to have a bigger length and are also expected to be more durable than before. The iPhone 15 lineup will feature a 48MP primary camera, 12 MP selfie camera, and the pro models are expected to have an additional 12 MP camera with 3x optical zoom.
Apple Watch9
The forthcoming launch of the Apple Watch Series 9 is anticipated in the pipeline of expectations, characterised as an evolutionary advancement from its predecessor, the Series 8. The device will maintain a consistent resemblance to the Apple Watch Series 8 and is poised to concentrate its enhancements on the refinement of the cores. The new S9 chip will be based on the A15 Bionic chip and promises a marked elevation in both efficacy and efficiency, along with improved battery longevity. The company is also expected to launch a fresh pink variant for the forthcoming Apple Watch Series 9.
Apple Watch Ultra 2
Last year, Apple launched Watch Ultra at a price point of $800, and as per the trusted tipsters, the company is expected to launch the Apple Watch Ultra 2, an enhanced iteration of the Apple Watch Ultra. The Watch Ultra 2 is projected to incorporate the same advanced S9 processor upgrade scheduled for the Apple Watch Series 9, accompanied by novel innovations in 3D printed components. The second-generation Apple Watch Ultra raises the possibility of a weight reduction compared to its predecessor. The company might also introduce a fresh, darker colour option, potentially including a black titanium hue, expanding the spectrum of choices available to consumers.
Besides the above-mentioned products, Apple is expected to launch AirPods Pro with a USB-C case and new Apple Watch Bands. Multiple reports have indicated that Apple is shifting from its customary practice of introducing leather iPhone 15 cases, a tradition maintained since 2013 during the annual iPhone launches. Instead, they would present cases with a leather-like appearance that incorporate environmentally conscious materials, aligning with a more eco-friendly approach.
When it comes to acquiring the latest in technological marvels, few names resonate as powerfully as the iPhone. The allure of cutting-edge features, enhanced performance, and an unrivalled user experience can be irresistible. However, the seasoned consumer knows that a well-timed purchase can make all the difference between a savvy investment and a less-than-ideal expenditure.
A cardinal rule in the realm of iPhone acquisitions is to exercise patience during the months of July and August. This is not a whim but a calculated manoeuvre stemming from Apple’s pattern of unveiling its newest iPhone iterations in September. The rationale is simple yet profound: the imminent launch of new models triggers a domino effect, driving down the prices of their predecessors.
The art of precision extends beyond mere timing. It’s not just about when but also about how. The impulse to seize the latest iPhone hot off the press might not always yield the best outcome. Contrary to common assumption, the sweet spot for acquisition is sometimes right after the curtain rises on the new model. A prudent course of action involves allowing a brief interlude—perhaps a month or two.
However, the realm of shrewd iPhone procurement harbours more than just temporal considerations. As the calendar turns, strategic shopping events come to the fore, beckoning the discerning buyer. Think about the October shopping extravaganza and the legendary Black Friday. These moments in retail offer a glimmer of hope to those hunting for a deal on the cherished device. But, let it be known: while these occasions might tantalize with discounts, the latest iPhone incarnations typically remain sheltered from steep price reductions.
Apple’s modus operandi in pricing strategy has proven itself to be a symphony of timing and tactics. The price tags of newly minted iPhones seldom witness a significant plummet within their debut year. Instead, Apple employs a subtle dance, often stepping back on the cost of the previous year’s model when its successor is unveiled. This captivating performance typically graces the stage in September, with potential encores in the spring.
In summation, the pilgrimage for the most opportune iPhone purchase entails a delicate minuet through the annals of time. With their promise of blooming possibilities, the festival time often delivers the best chance to embrace the latest iPhone incarnations. For those with an appetite for a slightly more seasoned vintage, the siren calls of Black Friday might beckon with alluring offers.
In the grand tapestry of iPhone acquisitions, let the months of July and August serve as a cautionary tale, a vivid reminder of the impending harvest of new models and the subsequent cascade of price adjustments. Ultimately, as seekers of the perfect iPhone deal navigate the shifting tides of opportunity, one truth stands resolute: timing, in all its nuanced glory, reigns supreme in the realm of the discerning buyer.
Apple only recently introduced the iPhone 14 lineup and rumour mills have started reporting that the work for the iPhone 15 lineup has already commenced. The latest iPhone series did bring some refreshing changes but kept them exclusive to the Pro and Pro Max models. This has fueled rumours that next year, even the standard iPhone 15 lineup will include Pro Features like Dynamic Island and the latest chip. While the rumours cannot be confirmed or denied as they are not officially clarified, some reports suggest that Apple is planning to use updated 3nm chipsets from Taiwanese chipmaker TSMC in next year’s iPhones and Macbooks.
TSMC chips in iPhone and Mac
A recent report revealed that Apple is planning to use the Taiwanese chipmaker TSMC’s latest chip for the upcoming iPhones and Macbooks. The A17 mobile processor, expected to power the iPhone 15 lineup is currently under development. It will reportedly be mass-produced using TSMC’s N3E chipmaking tech. However, there hasn’t been any confirmation from Apple about the same. TSMC chipmaker controls 54% of the global market for contractually produced chips. They supply to multiple tech firms including Apple and Qualcomm.
The news of Apple using TSMC chips for its next big iPhone and Mac lineup comes around the time when Taiwan’s President Tsai Ing-wen has warned the world that the semiconductor industry faces volatile challenges. Taiwan is home to TSMC which is the world’s largest chipmaker. It is also a prominent producer of semiconductors used in cellphones, data centres, washing machines, etc.
Tsai did not clarify what challenges the industry is currently facing but since the inception of the COVID-19 pandemic, the shortage of chips has been a major problem. The shortage of chips hampered the production of cars and many consumer electronics. The Taiwanese chip manufacturing firms have also taken a hit from the soaring inflation, recession fears and the impact of the war in Ukraine. However, the President is adamant that Taiwan stays the leader in advanced chips.
