In today’s fast-paced world, women are busier than ever. Whether juggling work, family, friends, or hobbies, women need technology to keep up with their busy lifestyles. Luckily, there are plenty of portable devices and apps available that can help women stay organised, connected, and productive on the go. Let’s explore 10 of the best portable devices and apps for busy women.
Portable Devices:
Woman with VR headset at home
Smartphones:
Smartphones are essential for women on the go and shouldn’t be on the list, as everyone has a smartphone in hand. They allow you to stay connected with family, friends, and colleagues while providing access to essential apps like email, calendars, and social media. When choosing a smartphone, look for one with a large screen, long battery life, and a good camera, as these features are essential for women who use their phones for personal and professional purposes.
E-readers:
E-readers are a must-have for women who love to read as they allow you to carry thousands of books wherever you go without the added weight of a physical book. E-readers also come with built-in lighting, making them ideal for reading in low-light conditions. Look for an e-reader with a long battery life and a high-resolution display, and if you’re old school, having a physical book is not a problem, classics are irreplaceable.
Fitness trackers:
Fitness trackers are perfect for women who want to stay on top of their health and fitness goals. They allow you to track your steps, calories burned, and sleep patterns, giving you valuable insights into your overall health. While buying a fitness tracker, look for one with a heart rate monitor and GPS tracking, as these features are helpful for tracking workouts.
Wireless Earbuds:
Wireless earbuds are perfect for women who love to listen to music or podcasts on the go. They’re lightweight and portable and don’t require wires or cords, making them ideal for women who are always on the move. Look for earbuds with good battery life and noise-cancelling capabilities for the best experience.
Portable chargers:
Portable chargers are essential for women who rely on their devices throughout the day. They allow you to charge your smartphone, tablet, or other devices while on the go, ensuring you never run out of battery power. Look for a portable charger with a high capacity and fast charging capabilities.
Productivity apps:
Evernote:
Evernote is a versatile app that can help women streamline their lives in various ways. It offers a digital platform to store notes, ideas, to-do lists, and other important information. With Evernote, women can manage daily tasks, set reminders, and organise schedules. The app lets them capture and save important documents, receipts, and photos. Evernote also provides a safe and secure platform for women to store sensitive information, such as medical records and financial documents.
Fitbit:
The Fitbit app is a powerful tool for women who want to track and monitor their physical activity and overall health. The app allows women to set fitness goals, monitor progress, and analyse their workouts. It also offers personalised insights and tips to help women stay motivated and on track with their fitness goals. Additionally, the app provides features such as sleep tracking and food logging to help women maintain a healthy lifestyle.
Headspace:
Headspace is a meditation and mindfulness app that can benefit women’s well-being. With daily meditation sessions, Headspace can help reduce stress, and anxiety and improve sleep quality. The app provides a variety of guided meditations that cater to different levels and lifestyles along with unique features such as “SOS meditations” to use during moments of crisis and “mini-meditations” for busy schedules. Headspace is an excellent app for women who want to prioritise their mental health and wants to develop a sense of calm, clarity, and focus in their daily lives.
Duolingo:
Duolingo is a language-learning app that can benefit women in various ways. Learning a new language can open up opportunities for travel, work, and personal growth. Duolingo offers interactive lessons and games that make learning a new language fun and engaging. The app provides personalized learning plans based on individual strengths and weaknesses, allowing women to progress at their own pace. Duolingo’s social features enable women to connect with others who are learning the same language and practice speaking skills. It is an excellent app for women who want to expand their horizons and learn a new language.
Pocket:
Pocket is a valuable app that can benefit women who want to stay up-to-date on news, trends, and industry developments. It offers a platform for saving and organising articles, videos, and other online content for later reading or viewing. With Pocket, women can curate their reading lists and categorise content based on interests or themes. The app also provides personalised recommendations based on saved content, making discovering new and relevant information easy. Ladies, if you want to stay informed and knowledgeable about various topics and industries, Pocket is a must-have app to have on your smartphone.
Trello:
Trello is a popular app that can be an asset in a woman’s daily life. It provides a flexible platform for visually organising tasks, projects, and ideas. Trello allows women to manage their daily tasks and track their progress using customisable boards, lists, and cards. Trello’s intuitive interface makes it easy to use, even for those who are not tech-savvy. The app also enables women to collaborate with others on group projects or assignments, making it an excellent tool for both personal and professional use.
Asana:
Asana is a versatile app that can help women streamline their personal and professional lives. It provides a digital platform for managing tasks, projects, and teams. With Asana, women can organise their schedules, set reminders, and assign tasks to themselves or others. It also enables them to collaborate on group projects or assignments with colleagues or friends. The app also offers a comprehensive suite of features for project management, including timelines, calendars, and progress tracking.
MyFitnessPal:
MyFitnessPal is an app designed to help women manage their diet and maintain a healthy lifestyle. It offers a platform for tracking calorie intake, setting weight goals, and monitoring progress. With a vast food database, women can easily log their meals and snacks and scan barcodes for easy tracking. MyFitnessPal also offers personalised recommendations for nutrient intake based on individual goals and preferences. The app offers community support and motivation through its active user base.
Mint:
Mint is a financial management app that can benefit women in various ways. It offers a comprehensive platform for tracking expenses, creating budgets, and monitoring financial health. With Mint, women can connect their bank accounts, credit cards, and other financial accounts to view all their finances in one place. The app provides personalised insights and tips for saving money, reducing debt, and achieving financial goals. It also offers alerts and reminders for bill payments and other financial tasks.
Video Conferencing Apps:
Video conferencing apps, such as Zoom, Microsoft Teams, Google Meet and Skype, have become essential for women (or perhaps everyone) in both personal and professional settings. They enable women to connect with colleagues, clients, friends, and family from anywhere worldwide, making communication more accessible and convenient. With video conferencing, women can conduct virtual meetings, attend online classes, and stay in touch with loved ones despite the distance. These apps also offer screen-sharing and recording features, making collaboration and documentation more efficient.
India has been seeing an increasing number of women entrepreneurs in recent years. Women in India are breaking the glass ceiling and stepping out of traditional roles to make their mark in the entrepreneurial world. Be it from starting their businesses to running successful startups, they have been breaking barriers, fighting societal norms and achieving success in the Indian startup ecosystem. Let’s take a look at India’s top 10 women entrepreneurs who have been disrupting various industries and inspiring millions of others to follow their dreams.
Kiran Mazumdar-Shaw
Source: Money Control
Founder: Biocon Limited
Industry: Biopharmaceutical Company
Kiran Mazumdar-Shaw is a prominent Indian entrepreneur and the founder of Biocon, a biotechnology company that specialises in producing affordable and innovative medicines. After working briefly as a brewer, she decided to start her own biotechnology business, which was an emerging field in India.
In 1978, she founded Biocon with a seed capital of just Rs.10,000 (about $140). She started by producing enzymes and went on to develop innovative drugs for cancer, diabetes, and autoimmune diseases. Today, Biocon is a publicly traded company with a market capitalisation of over $10 billion.
In addition to her work at Biocon, Mazumdar-Shaw is a noted philanthropist and has donated generously to causes related to education, healthcare, and the environment. She has received numerous awards for her contributions to business, science, and society, including the Padma Shri and Padma Bhushan.
Falguni Nayar
Source: Tech Story
Founder: Nykaa
Industry: E-commerce, Cosmetics Products, and Beauty Products Online
Falguni Nayar is a prominent Indian entrepreneur and the founder of Nykaa, a popular e-commerce platform for beauty and wellness products. She was born in Mumbai, India, in 1963 and studied economics at the University of Mumbai before completing a post-graduate degree in management from the Indian Institute of Management, Ahmedabad.
She founded Nykaa in 2012 to create a one-stop shop for beauty and wellness products that offered a wide selection of high-quality brands at affordable prices. She also wanted to provide a personalised shopping experience for her customers, with expert advice and recommendations from beauty professionals.
Nayar’s success as an entrepreneur has earned her numerous accolades, including being named one of Forbes India’s “Women in Power” and “Asia’s Power Businesswomen.” She is also a noted philanthropist and has supported various charitable causes related to education, healthcare, and women’s empowerment.
Vandana Luthra
Source: Times Next
Founder: VLCC
Industry: Health and Personal Care Products
Vandana Luthra is a renowned Indian entrepreneur and the founder of VLCC Health Care Ltd, a leading wellness and beauty services company. She started VLCC Health Care Ltd in 1989 to provide high-quality beauty and wellness services to people in India. What started as a small beauty clinic in New Delhi soon became a nationwide wellness centre chain.
She has been a game-changer in India’s beauty and wellness industry, and her contribution to this field is widely recognised. Under Vandana Luthra’s leadership, VLCC Health Care Ltd has become a household name in India, offering various services, including weight loss and management, skin and hair care, beauty treatments, and more.
Today, the company has over 300 wellness centres spread across 16 countries, making it one of the largest wellness brands in the world. Vandana Luthra has also been a strong advocate for women’s empowerment and has been actively involved in various initiatives that promote the education and empowerment of women.
Radhika Aggarwal
Source: Failure Before Success
Founder: ShopClues
Industry: Online Shopping
Radhika Aggarwal is a visionary entrepreneur and businesswoman who co-founded the e-commerce platform ShopClues in 2011. Her entrepreneurial journey began when she started her PR firm in India, which helped her gain valuable experience in marketing and business operations.
In 2011, she and her co-founders Sandeep Aggarwal and Sanjay Sethi launched ShopClues, which quickly became one of the leading e-commerce platforms in India. The company has raised over $250 million in funding and boasts over 500,000 merchants and 60 million monthly visitors.
Aggarwal has been recognised for her contributions to the e-commerce industry, receiving numerous awards and accolades for her leadership and innovation. Her success can be attributed to her unwavering commitment to innovation, customer service, and entrepreneurship. She is a role model for aspiring businesswomen and entrepreneurs.
Richa Kar
Source: Leader Biography
Founder: Zivame
Industry: Online lingerie platform
Richa Kar is a successful entrepreneur and the founder of Zivame, an online lingerie platform based in India. After working in various corporate roles, she identified a gap in the Indian lingerie market and founded Zivame in 2011. The platform started with an aim to provide women with a convenient and comfortable way to shop for lingerie.
Zivame quickly gained popularity and expanded its product range to include activewear, swimwear, and other women’s apparel. The company boasts over 5 million customers across India. Richa has been recognised with awards such as the Economic Times’ ’40 Under 40′ and the Forbes India Leadership Award for Entrepreneurial Excellence.
Suchi Mukherjee
Source: Dutch Uncles
Founder: Limeroad
Industry: Women’s fashion and lifestyle products
Suchi Mukherjee Khanna is a well-known entrepreneur and businesswoman who has made significant contributions to the Indian e-commerce industry. She is the founder and CEO of Limeroad. Before starting Limeroad in 2012, Suchi had an impressive career working with high-profile companies such as eBay, Skype, and Gumtree.
Her experience in the e-commerce industry and passion for fashion inspired her to create Limeroad, which has become a game-changer in the Indian e-commerce space. The company’s unique approach to online shopping, which focuses on personalised recommendations and a social network for users, has helped it stand out from competitors.
Upasana Taku
Source: Dutch Uncles
Founder: MobiKwik
Industry: Digital payment company
Upasana Taku Khanna is an entrepreneur and businesswoman who has made a name for herself in the world of fintech. She is the co-founder of MobiKwik, one of India’s leading digital payment companies, with the aim of making digital payments accessible to all Indians. The platform has revolutionised how people make transactions in the country.
Today, MobiKwik is used by millions across India and has partnerships with over 3 million merchants. Upasana’s entrepreneurial spirit and business acumen have been widely recognised. In 2017, she was named one of the “Most Powerful Women in Indian Business” by Business Today, and in 2020, she was included in Fortune India’s “40 under 40” list.
Aditi Gupta
Source: Failure Before Success
Founder: Menstrupedia
Industry: Informative and Educational
Aditi Gupta is an Indian social entrepreneur and activist who has been working to promote menstrual hygiene and end the taboo surrounding menstruation in India. She is the founder of Menstrupedia, a comic book series and online platform that provides information and education on menstruation to young girls and women.
Aditi’s interest in menstrual health began during adolescence when she discovered that many of her classmates were unaware of basic facts about menstruation. This realisation led her to research the topic more deeply, and she soon realised that the lack of education and awareness surrounding menstruation was a widespread problem in India.
In addition to her work with Menstrupedia, she has been an outspoken promoter of menstrual health and gender equality in India. She has spoken at numerous conferences and events. Her work serves as an inspiration to social entrepreneurs and activists around the world who are striving to create positive change in their communities.
Working on your startup? Then you must have come across the name “YourStory”, a digital media platform dedicated to startups and entrepreneurs. Shradha Sharma founded YourStory in 2008, and since then, it has been empowering India’s startup ecosystem via entrepreneurship-related stories, resources, news, and research reports.
Early Days of YourStory
When Startup culture was taking baby steps in India, Shradha Sharma decided to start her startup to be the voice of the voiceless and narrate stories that mainstream media didn’t care to be bothered with. Before venturing into the startup, Shradha served as a Brand Advisor at The Times of India and was an Assistant Vice President at CNBC TV18.
The early days of YourStory were challenging but also exciting. At the time of its inception, only a few media outlets in India focused on entrepreneurship and startups. The idea of starting a platform to showcase the stories of entrepreneurs was unique and innovative. However, the lack of awareness about the startup ecosystem initially made it difficult for YourStory to gain traction.
Shradha started by writing and publishing stories of entrepreneurs on her personal blog. She quickly realised the potential of her idea and decided to launch YourStory as a separate platform. Initially, YourStory faced many challenges as the platform began with a small team of four people, including Shradha, and operated from a small office in Bengaluru.
The Taste of Success
Despite all the challenges, within a couple of years, YourStory started gaining traction. The platform’s unique approach of focusing on the personal stories of entrepreneurs struck a chord with the Indian audience, and it became a go-to platform for aspiring entrepreneurs to learn from the experiences of successful founders.
The platform has expanded to cover a wide range of topics, including technology, finance, marketing, and more. Over the years, YourStory has expanded its presence outside India, covering the startup culture in Southeast Asia and the Middle East. Today, YourStory is a leading media platform that continues to inspire and encourage the growth of the startup ecosystem in India and beyond.
How YourStory plays a role in the startup ecosystem?
In recent years, the Indian startup ecosystem has seen tremendous growth, with a growing number of startups emerging in various sectors, from technology to healthcare, education to e-commerce. When everyone was working on their startups, YourStory decided to grab the hype by playing a crucial role in shaping the narrative around startups and entrepreneurship in the country. How they did it, let’s have a look.
By showcasing the diversity of startups
One of the critical strengths of YourStory is its ability to showcase the diversity of startups in India. From tech startups to social enterprises, YourStory covers many startups and entrepreneurs, providing a platform for them to share their stories, challenges, and successes. This is important because it helps to break the stereotype that startups are only about technology or that entrepreneurship is only for a select few. By showcasing the diversity of startups, YourStory helps to inspire and encourage more people to start their businesses, regardless of their background or industry.
Highlighting emerging trends and technologies
YourStory is also known for its coverage of emerging trends and technologies in the startup space. From fintech to artificial intelligence, YourStory provides valuable insights and analysis on the latest developments in the industry. This helps startups and entrepreneurs stay up-to-date on the latest trends and technologies and identify new opportunities for growth and innovation.
Providing a platform for networking and collaboration
YourStory also provides a platform for networking and collaboration among startups and entrepreneurs. Through its events, conferences, and online community, YourStory brings together entrepreneurs, investors, and other stakeholders in the startup ecosystem. This helps to foster collaboration and knowledge-sharing and to create a supportive environment for startups to grow and thrive.
Building brand awareness and credibility for startups
Getting media coverage is crucial for building brand awareness and credibility for startups. YourStory has become a platform for startups to showcase their products, services, and achievements. This not only helps startups gain visibility among potential customers and investors, but it also helps to establish credibility and legitimacy for their businesses.
Shaping the narrative around startups and entrepreneurship
YourStory plays a crucial role in shaping the narrative around startups and entrepreneurship in India. By providing a platform for entrepreneurs and startups to share their stories and experiences, YourStory helps to break down the myth that entrepreneurship is easy or that success is guaranteed. This is important because it helps to create a more realistic and nuanced understanding of what it takes to start and run a successful business.
Languages Used in YourStory
YourStory publishes articles in multiple languages to cater to its diverse readership. The primary language used on the website is English, and the majority of its articles are written in English. However, the platform also publishes content in several Indian languages, including Hindi, Tamil, Telugu, Kannada, and Malayalam, which helps them reach a wider audience.
The platform has a separate section for articles written in Indian languages, and readers can easily switch between English and other languages using the language selector at the top of the website. Articles in Indian languages cover various topics, including startup stories, technology news, and opinion pieces.
Reader Base
YourStory has a significant readership base in India and abroad. YourStory receives over 10 million visits per month, with a significant portion of its traffic coming from India. The platform has a strong presence on social media platforms such as Facebook, Instagram, Twitter, and LinkedIn, where it shares its articles and engages with its readers.
YourStory’s readership is diverse and includes entrepreneurs, investors, tech enthusiasts, and anyone interested in the startup ecosystem. The platform’s coverage of a range of topics related to entrepreneurship and innovation attracts a wide audience, from aspiring entrepreneurs to established business leaders. Its focus on Indian startups and entrepreneurs has also helped it build a loyal readership among the Indian diaspora living abroad.
Valuation
YourStory generates revenue through advertising, sponsored content, and events. With its significant impact on the Indian startup ecosystem, YourStory has become an attractive investment opportunity for many investors. Currently, the company is valued at over $50 million.
Poco recently launched a new smartphone in India, the POCO X5. The smartphone features a vivid 6.67-inch FHD+ Super AMOLED display and offers an immersive experience. It features a 3.5mm headphone jack on top, a USB-C type port at the bottom, and the standard volume rockers and lock screen buttons on the side. The POCO X5 Pro features a triple-camera system comprising a 48P primary sensor, an 8MP ultrawide sensor, and a 2MP macro sensor, while the front of the phone boasts a 13MP shooter.
Specs:
Display – RealityFlow 120 Hz FHD+ Super AMOLED Display
ASUS has introduced the ZenBook 14, a laptop that boasts a combination of portability and high performance. The device is driven by the latest AMD Ryzen 7000 series of CPU, ensuring that it is both powerful and efficient. The laptop’s all-metal construction is 16.9mm thick and weighs just 1.39 kg, making it incredibly lightweight. With up to 1TB of SSD storage and 16GB RAM, the ZenBook 14 offers ample storage and memory capacity. Its display has a resolution of 2880 x 1800 and a refresh rate of 90Hz, providing users with clear, vibrant visuals.
Specs:
Price – ₹89,990
Display – 14-inch 2880 x 1800 resolution with a 90Hz refresh rate
RAM / Storage – 16 GB / 1 TB SSD
Fire-Boltt Invincible Plus
Fire Boult launched a new affordable smartwatch in the market, Invincible Plus, which sports a round dial, rotating crown and comes with Bluetooth calling support. It features 300 sports modes, 7 days of battery life, a 1.43-inch touchscreen AMOLED display which offers a 60Hz refresh rate and 600 nits of peak brightness. The smartwatch is available in two finishes, silicone and stainless steel, priced at 3,999 and 4,999, respectively. The silicone variant is available in Dark Grey, Black, Black Gold, Rose Gold, and Grey, while the stainless steel variant comes in silver and black.
Specs:
Display – 1.43-inch touchscreen AMOLED
Battery – Up to 7 days
Storage – 4GB
IP67 rating
Samsung Galaxy A34 and A54
Samsung launched two new smartphones in their mid-range A-series, Galaxy A34 and galaxy A54. Surprisingly, the Galaxy A54 is the smaller phone, boasting a 6.4-inch 1080p Super AMOLED panel with a 120Hz refresh rate, while the A34 sports a bigger 6.6-inch Super AMOLED display. The A34 and A54 share a few specs, such as the IP67 dust, water protection rating and the 5,000mAh battery with 25W charging. The A54 sports a triple camera setup with 50MP main camera, a 12MP fixed-focus ultrawide shooter, and a 5MP dedicated macro camera, while the A34 boasts 48MP main camera, 8MP ultrawide unit, and 5MP macro shooter.
Specs: A34
Processor – MediaTek Dimensity 1080
Colours – Lime, Graphite, Violet, and Silver
Specs: A54
Processor – Exynos 1380
Colours – Lime, Graphite, Violet, and White
Boult Audio Drift Plus
Boult Audio has recently introduced its latest smartwatch, the Drift Plus, which is priced at Rs ₹1,499. It is the successor to the popular Drift smartwatch and boasts advanced features such as a 1.85-inch HD display, extended battery life, and superior IP68 water resistance. The smartwatch is equipped with an extensive collection of over 150 watch faces and more than 100 sports modes, catering to the diverse fitness goals of fitness enthusiasts and making it an ideal partner for them. The device is offered in six distinct colours, including Tan, Icy Blue, Jet Black, Black Coffee, Denim Blue, and Snow Leather, and can be purchased from both Flipkart and www.boultaudio.com.
Specs:
Price – ₹1499
Display – 1.85-inch HD
100+ Sports Modes
150+ Watch Faces
Asus Vivobook Go 14
The Vivobook Go 14 is driven by the AMD Ryzen 7020 series processor and has a weight of 1.38 kg. With a slim profile of 17.9 mm, it is an excellent choice for professionals who require a portable computing device. The laptop boasts a substantial 16 GB RAM and 512GB of PCIe Gen 3 SSD storage. The 14-inch IPS NanoEdge display has a 16:9 aspect ratio, 250 nits brightness, and anti-glare technology, providing vibrant, immersive visuals. Additionally, the device leverages AI Noise Cancellation technology to enhance the call quality for its users.
Specs:
Price – ₹42,990
Display – 14-inch IPS NanoEdge with a 16:9 aspect ratio
Colours – Mixed Black, Cool Silver, and Grey Green
Being a cricket-driven country, I’ve rarely seen Indians talking more about something else than cricket. However, on the morning of 13th March, two incredible things happened, and the people who were worried about the Indian cricket team’s qualification in the finals of the ICC World Test Championship of 2021-2023 started celebrating those two things like the holiday of Eid and Diwali appeared back to back, that too right before the weekend.
India at Oscars
At the 95th academy awards, three Indian films were nominated, The Elephant Whisperers for Best Documentary (Short Subject), Naatu Naatu from RRR for Best Original Song and All That Breathes for Best Documentary Feature. Out of which, two won the prestigious Oscar – M. M. Keeravani and Chandrabose for the song “Naatu Naatu”, while Kartiki Gonsalves and Guneet Monga won the Oscar for The Elephant Whisperers.
The two special moments gave Indians across the globe a reason to rejoice. A day before the Oscar win, Virat Kohli ended his draught of test centuries after 3 long years and getting news of two Oscars added the cherry on the top, turning the Monday blues into happy hues. The 95th Academy Awards was held at the Dolby Theatre in Los Angeles and was hosted by comedian and late-night talk show host Jimmy Kimmel.
RRR
The film has surpassed almost every record on the Indian belt and flourished brilliantly in other parts of the world too. Since its release, people have been sure the movie will bring at least one Academy Award to the country. The S. S. Rajamouli movie depicts fictional versions of two Indian revolutionaries, Alluri Sitarama Raju (Ram Charan) and Komaram Bheem (NT Rama Rao Jr), their friendship, and their fight against the British Raj.
The song “Naatu Naatu,” was composed by M.M. Keeravani, and Chandrabose penned the lyrics. Before grabbing the trophy at the Academy Awards ceremony, “Naatu Naatu” defeated Lady Gaga, Taylor Swift, Rihanna and won a prestigious Golden Globe award for best original song. The movie was released on Netflix a few months after hitting theatres and went on to become one of the most-watched non-English movies.
One of the reasons “Naatu Naatu” became popular throughout the world was endless Instagram reels and dance trends on social media. The quick tempo and synchronised choreography instantly opened the dancing talent of the audiences, especially on YouTube Shorts and Instagram reels. In one of his interviews, the filmmaker said, “The song is a story within the larger story of the film”, and now we know why!
The Elephant Whisperers
When I was in film school, Guneet Monga was one of the guests we had in our special segment, where every week, one guest visited the campus and guided students about the filmmaking process. Back then, she was known for independent films like Rang Rasiya, Shaitan, Peddlers, Gangs of Wasseypur, Monsoon Shootout, The Lunchbox and Masaan, but she wasn’t a known name amongst the Indian crowd.
The Elephant Whisperers is a documentary about the bond between a couple and orphaned baby elephants, Raghu, and Ammu, entrusted to their care. The film portrays how animals love you back when loved and treated well, which might bring a tear or two to your eyes. I know most of you haven’t watched this beautifully shot doc yet, but no worries, you can watch it now; it’s only going to take 40 minutes of your life.
The documentary was directed by Kartiki Gonsalves in her directorial debut and was released by Netflix globally on 8th December 2022 for streaming. The Elephant Whisperers was the first Indian film to win an Academy Award in that category and is one of the most well-shot documentaries I’ve ever seen. I think, along with the Oscars, it also deserves a big-screen release.
What is a unicorn startup? The term unicorn refers to privately held companies valued at over $1 billion. India’s startup ecosystem is home to a number of well-known and emerging unicorn startups, out of which Flipkart is the most notable and most successful unicorn startup. The success of Flipkart has been driven by the rapid adoption of online shopping in India and the company’s ability to adapt quickly to the changing market.
Besides Flipkart, there are about 108* unicorn startups in India, but here, we’re only focusing on the 17 unicorns, which are a mix of already emerged and a few emerging ones, as we’re focusing more on the behind-the-scenes stories. Over the last 10-15 years, India’s unicorn startups have not only made a significant impact in their respective sectors but also have become a symbol of the country’s rapidly growing technology and startup ecosystem.
Byju’s
Industry – EdTech
Founded in – 2011
Entered the Unicorn Club in – 2018
Tagline – Fall in love with learning
Valuation – $22 billion
Founders – Byju Raveendran and Divya Gokulnath
Parent Organization – Think and Learn Private Ltd
The Story –
Byju Raveendran, a B.Tech graduate from a small town in Kerala, was working in a multinational shipping firm as a service engineer. In 2023, he started helping his friends prepare for the CAT entrance exam, as he had a burning desire to make a difference in the field of learning and teaching. While preparing, out of curiosity, he decided to appear in the exam and scored 100%.
Later, he started conducting free mathematical workshops but realised there had to be a better way to teach and learn. Determined to make a change, Byju and his co-founder wife, Divya Gokulnath, started working on a new learning platform, where he offered interactive video lessons on a wide range of subjects, from mathematics and science to history and geography.
The platform they created was designed to make learning more fun and engaging and to help students easily understand complex concepts. Today we call that platform, Byju’s, and it has over 150 million registered students and is valued at $22 billion. With its strong focus on technology, innovation, and scalability, Byju’s is well-positioned for continued growth in the future.
A quote from the founder that can change your perspective
“Education is the single most powerful tool that can shape the way our youth thinks” – Byju Raveendran
When you’re determined to make your dreams come true, you work tirelessly to build them, and Kunal Shah is one such hard-working individual. He began his career as a software engineer before venturing into the world of entrepreneurship with PaisaBack and FreeCharge. After the acquisition of FreeCharge, he founded CRED in 2018, as he wanted to offer more privileges and benefits to people having good credit scores.
The company was started with a mission to make credit card payments simple and transparent for consumers as the industry was plagued by hidden charges and confusing terms and conditions. CRED was always focused on building a strong brand, and one of the key factors that contributed to the company’s success was its focus on customer experience, which helped the company earn over 7 million users.
What’s next?
To enable a good life for creditworthy individuals.
A quote from the founder that can change your perspective
‘If you look at history, nobody has been rewarded for paying back on time. We want to fix that.’ – Kunal Shah
Dream11
Industry – Fantasy Sports Platform
Founded in – 2008
Entered the Unicorn Club in – 2019
Tagline – Jab Dream bada ho, toh koi akela nahi hota. Dream Big, Dream11!
Valuation – $8 billion
Founders – Bhavit Sheth & Harsh Jain
Parent Organization – Sporta Technologies
The Story –
Every sports fan likes to spend a lot of time discussing their favourite teams and players, but not everyone ends up founding an app for fans to participate in fantasy sports. Harsh Jain and Bhavit Sheth are two such sport-packed souls who saw an opportunity to create a platform that would allow sports fans to create their own teams and compete against each other for prizes.
Without hesitation, Harsh and Bhavit quit their jobs and started their own company in 2008, Dream11. The company has always ensured that it complies with all laws and regulations related to fantasy sports in the countries it operates, which has helped to build trust with users and regulators. Along with cricket today, the platform allows users to play fantasy hockey, football, kabaddi, basketball, volleyball, etc.
To stay on the success path, Dream11 made strategic partnerships with major sports leagues and teams, such as the Indian Premier League and the Pro Kabaddi League. Currently, the company has a presence in many countries, including the United States, Canada, and the United Kingdom, while the founders have inspired countless individuals to pursue their own dreams of entrepreneurship.
Swiggy
Industry – Online Food Ordering and Delivery Platform
Founded in – 2014
Entered the Unicorn Club in – 2018
Tagline – Swiggy karo, phir jo chahe karo!
Valuation – $10.7 billion
Founders – Sriharsha Majety, Nandan Reddy and Rahul Jaimini
Parent Organization – Bundl Technologies
The Story –
By the time you’ve reached here, you might have ordered something on Swiggy, which speaks volumes about its popularity. The start-up was founded in 2014 by Sriharsha Majety, Nandan Reddy, and Rahul Jaimini, who saw a gap in the market for an efficient and reliable food delivery service in India. On one hot summer day, Sriharsha and Nandan realised the need for better online food delivery options in India as the existing options were slow, unreliable, and the food often arrived cold.
They developed a food delivery app and named it ‘Bundl’ in 2013 but decided to shut it down within a year as they wanted to brainstorm more on the delivery process. While brainstorming, they met Rahul Jaimin and decided to start the Start-up with the name Swiggy. The user-friendly app gained a lot of engagement in a short period, made good returns and significantly changed the food delivery industry. Today, besides India, Swiggy is also operational in Sri Lanka and Bangladesh.
What’s next?
To elevate the quality of life of urban consumers by providing unparalleled convenience.
Some start-ups take a couple of years to achieve what they’re looking for, while some take decades to achieve the same. Fractal Analytics is an AI company that provides consumer packaged goods, insurance, healthcare, life sciences, retail, and technology services. It was founded in 2000 by five graduates from IIM Ahmedabad in Mumbai when the word start-up was less mainstream than it is today. Due to internal conflict, it took Fractal over 20 years to earn a unicorn tag.
In 2005, the company decided to move the business to the US, as the country was home to a massive number of clients. However, in a couple of years, two of the co-founders took an exit from the company. Things took a turn when along with two co-founders, the company lost one of its key clients. The circumstances attempted to stop Fractal from getting a tag of a unicorn for over a decade, but the company continued to evolve over the years and improved its platform until it became a unicorn in 2022.
Tata 1mg
Industry – E-pharmacy Platform
Founded in – 2015
Entered the Unicorn Club in – 2022
Tagline – Bringing care to health
Valuation – $1.25 billion
Founders – Prashant Tandon, Gaurav Agarwal and Vikas Chauhan
Parent Organization – Tata Digital Limited
The Story –
Where there’s a will, there’s a TATA, but the backstory of Tata 1mg is something you should know and take notes on. The startup was initially launched as Healthkartplus in 2013, the time when people, especially Indians, started trying their hands at online shopping, be it for books, gadgets, etc. The journey of 1mg began as a consumer awareness platform, helping them learn about their medicines while also comparing prices of the various alternatives for the brand that they were prescribed.
Initially, there were just three employees (only the founders), Prashant Tandon, Gaurav Agarwal, and Vikas Chauhan, but today 1mg has over 200 members across multiple locations throughout India. Back then, there were very few trustworthy online pharmacies in India, which helped 1mg become the most trusted name in the industry in a short time. In June 2021, Tata Digital acquired a majority stake in 1mg, and the company got a new name – Tata 1 mg.
A quote from the founder that can change your perspective
“We must learn to survive, and then we will thrive – Prashant Tandon”
LivSpace
Industry – Home Renovation & Interior Designing
Founded in – 2014
Entered the Unicorn Club in – 2022
Tagline – Hassle-free dream home interiors for any budget
Valuation – $1.2 billion
Founders – Anuj Srivastava & Ramakant Sharma
The Story –
You might have seen the TVC of Livspace starring Virat Kohli (in a TURBAN) and Anushka Sharma. The story of Livspace began when the founders set out to design their dream homes and discovered the industry needed to be more integrated. The omnichannel home interior and renovation company was founded by a Google veteran, Anuj Srivastava & his IIT-Kanpur classmate Ramakant Sharma in 2014. Shagufta Anurag, the founder of Space Matrix, was also the company’s co-founder.
The start-up saves you from all the hustle and bustle you have to deal with, from carpenters to plumbers and confusing rates to unreliable schedules. The designers at Livspace create a mock-up for the customer using Livspace’s proprietary software, and once accepted by the client, they hire third-party contractors to get the job done. Livspace earned the title of a unicorn when it successfully raised $180 million in a round led by KKR, taking the value of the firm to over 1$ billion.
OYO Rooms
Industry – Hospitality
Founded in – 2013
Entered the Unicorn Club in – 2018
Tagline – #AurKyaChahiye
Valuation – $9 billion
Founders – Ritesh Agarwal
Parent Organization – Oravel Stays Limited
The Story –
How often have you stayed at the hotel while on vacation or outing? The chances are at least 10-15 times in your lifetime. Well, the founder of OYO rooms, Ritesh Agarwal, used to travel a lot from the age of 17 and every time he stayed at the hotels, he experienced the scarcity of quality hotels, especially in the budget segment. To help people from having such a horrible experience, he launched Oravel Stays, an online portal for vacation rentals.
The platform collapsed in a short time, but two fortunate things happened. First, the relationships Ritesh had formed with hotel owners helped him a lot and secondly, he got an opportunity of the Thiel Fellowship, a two-year program from PayPal co-founder Peter Thiel. During his stay fellowship in California, he relaunched Oravel Stays as OYO Hotels & Homes to create India’s largest chain of affordable, standardised hotels.
As soon as he arrived in India, he started reaching out to the hotel owners he had worked with earlier during his days at Oravel Stays. With all the hard work, he managed to acquire rooms in hotels across the country and transformed them into OYO, which boosted the hotel’s occupancy rates from 19% to 90% in the first month only. Today, Oyo rooms are widely distributed all over India, in more than 800 cities, with more than 23,000 hotels and 850,000 rooms.
A quote from the founder that can change your perspective
“Start small, nail it and then make it big – Ritesh Agarwal”
Meesho
Industry – Retail and E-commerce
Founded in – 2015
Entered the Unicorn Club in – 2021
Tagline – Not just a homemaker, a Meesho Entrepreneur
Valuation – $4.9 billion
Founders – Vidit Aatrey and Sanjeev Barnwal
Parent Organization – Meesho Inc
The Story –
Another startup co-founded by IITians. Now a unicorn, Meesho started as a reseller platform allowing users to resell products via their social channels such as WhatsApp, Instagram etc. The founders, Vidit Aatrey and Sanjeev Barnwal started the company with the goal of empowering the next generation of entrepreneurs in India. In the early days, the team focused on building a solid product and acquiring users through word-of-mouth and referral marketing.
Within a few months, they realised that their target market was primarily women in Tier 2 and Tier 3 cities looking for flexible and low-cost ways to earn income and decided to tailor their product and marketing strategies to serve this demographic better. In 2017, the startup raised $3.4 million in a seed funding round, which allowed them to expand and invest in team, technology and infrastructure. Today, Meesho has over 15 million registered sellers and reaches over 200 million customers.
What’s next?
A quote from the founder that can change your perspective
“For growth, focus on your customers. Nothing else matters. – Vidit Aatrey and Sanjeev Barnwal”
upGrad
Industry – EdTech
Founded in – 2015
Entered the Unicorn Club in – 2021
Tagline – A journey as dynamic as us
Valuation – $2.25 billion
Founders – Ronnie Screwvala, Mayank Kumar, Phalgun Kompalli, and Ravijot Chugh
Parent Organization – UpGrad Education Pvt. Ltd
The Story –
We’ve various e-learning options for students, but what about professionals looking to upgrade their careers? Yes, the same thought was the base of upGrad, an EdTech startup founded in 2015 by Ronnie Screwvala, Phalgun Kompalli, Mayank Kumar, and Ravijot Chugh. The journey of upGrad began with the goal of providing quality education to working professionals and students in India looking to upskill and advance their careers.
Like the rest of the startups, upGrad faced several challenges, including a need for more awareness and understanding of online education in India but managed to conquer all the crises that came in way. The company started with just a single program, in digital marketing and within a short while but quickly expanded its offerings to include programs in data science, software engineering, and business management.
A quote from the founder that can change your perspective
“Failure never stopped anybody who didn’t want to be stopped – Ronnie Screwvala”
Zomato
Industry – Online Food Ordering and Delivery Platform
Founded in – 2008
Entered the Unicorn Club in – 2015
Tagline – Every meal matters
Valuation – $5.4 Billion
Founders – Deepinder Goyal, Gaurav Gupta, and Pankaj Chaddah
The Story –
Back in the 2000s, writing a food review was rare, as people only used to follow word of mouth instead of looking for the review on the internet. The founders of Zomato were working at Bain & Co in New Delhi when they came up with the idea of Foodiebay, now known as Zomato. At first, it started as a food blog, providing information about restaurants in the Delhi region and by providing restaurant information, including menus, prices, and user reviews, through its website and mobile app.
In only nine months, FoodieBay became Delhi’s most preferred restaurant directory, and the founders decided to start the services in Mumbai and Kolkata. In 2010, the name Foodiebay was officially changed to ‘Zomato’, and since then, the company has grown to become one of the most popular food delivery apps in India and across the globe. The company also faced major hurdles during their decade-long journey and always bounced back with a better solution to thrive the crises.
Info Edge (India) played a huge role in the formation of Zomato as they were the first to invest about US$ 1 million when the startup did not have enough funds to start the app. By 2013, Zomato expanded its business in foreign countries such as Sri Lanka, UAE, Qatar, South Africa, the UK, the Philippines, New Zealand, Turkey, and Brazil. Since 2014, Zomato has acquired Poland’s Gastronauci, Italy’s Cibando, and US-based online table reservation platform NexTable.
A quote from the founder that can change your perspective
“When you are still building an organization, don’t be defensive about your culture – Deepinder Goyal”
Ola Electric
Industry – Automotive
Founded in – 2017
Entered the Unicorn Club in – 2019
Tagline – Ready or not, a revolution is coming
Valuation – $5+ Billion
Founders – Bhavish Aggarwal
Parent Organization – Ola Cabs
The Story –
EVs are the key to a sustainable future, and Ola Electric wanted to take the lead. The company was founded by the electric vehicle arm of Indian ride-hailing giant Ola with an aim to make electric mobility accessible and affordable for all by deploying a fleet of electric vehicles (EVs) and building a network of charging infrastructure across the country.
The journey of Ola Electric began with the launch of a pilot project in Nagpur, Maharashtra, in 2017. Ola Electric, which started making two-wheelers in 2021, will introduce the sportiest car ever manufactured in India with an electric vehicle that has a range of more than 500 km and even accelerates from 0-100 in less than 4 seconds.
Ola Electric also entered into a partnership with leading automakers such as Mahindra and Tata Motors to develop and manufacture electric vehicles in India. Today, Ola Electric has a fleet of thousands of electric vehicles on the road and more than 100 charging stations in multiple cities across India and is valued at over $5 billion.
A quote from the founder that can change your perspective
“Don’t take shortcuts while building your company, keep trying for the best – Bhavish Aggarwal”
Bangalore has been a fortress of EdTech platforms, and in the case of Vedantu, it all began with private lessons to a handful of students in their local community. The online tutoring platform was initially founded in 2011 but launched for the public in October 2014. The EdTech platform was founded by four friends from the IITs who were passionate about education and wanted to make a difference in the lives of students – Vamsi Krishna, Pulkit Jain, Saurabh Saxena, and Anand Prakash.
Vedantu provides services to students from grades 4th to 12th for the Indian Certificate of Secondary Education (ICSE) & Central Board of Secondary Education. The EdTec platform uses an innovative Whiteboard Audio Video Education (WAVE) program for their 1-1 student-teacher live sessions. The EdTech company provides education to students with both free and paid classes options and aims to provide test preparation courses for the JEE, NTSE, and PSA exams in the future.
PharmEasy
Industry – Pharmaceutical
Founded in – 2015
Entered the Unicorn Club in – 2021
Tagline – Take it easy, PharmEasy
Valuation – $5.6 Billion
Founders: Dharmil Sheth and Dr Dhaval Shah
Parent Organization – API Holdings Private Limited
The Story –
Back in 2014, when people were experiencing door-to-door delivery services from the brands like Zomato, Flipkart, Swiggy, and Amazon, the founders of PharmEasy thought, why not deliver health care items right at the door in the same way? The pharmaceutical industry in our country is one of the poorly organised industries, but no one was complaining about it until you’re travelling hundreds of kilometres to buy one tablet.
Dharmil Sheth and Dr Dhawal Shah co-founded PharmEasy in 2014 with the goal of making healthcare a lot more accessible in India. The duo created a healthcare delivery platform to simplify and modernise the healthcare setup in India. Thanks to the digitisation of the pharmaceutical industry, we can now order our medicines online from the comfort of our homes, without any hustle and with the most budget-friendly rates.
A quote from the founder that can change your perspective
“Your belief in yourself will drive everything around you. – Dharmil Sheth”
Razorpay
Industry – FinTech
Founded in – 2014
Entered the Unicorn Club in – 2020
Tagline – #Powering Disruptors
Valuation – $7.5 Billion
Founders: Dharmil Sheth and Dr Dhaval Shah
The Story –
Seeing an Indian company leading the pack is rare, but Razorpay has achieved it in the payment sector. It started as a project to solve the problem of online payments and has since grown into one of the prominent members of the coveted unicorn club. Before co-founding Razorpay, Harshil Mathur and Shashank Kumar decided to work on a crowdfunding platform, but soon, the duo realised that online payment was a problem for small & medium-sized (SME) businesses, particularly e-commerce platforms.
The founders of Razorpay, Shashank and Harshil, studied Mechanical Engineering at NIT Allahabad and IIT Bombay, respectively. They first met on a train journey, and while conversing, they both got stuck on one question – how to accept payments online. They offered lower fees than their counterparts as they wanted to revolutionise payment options and access to several online payment methods for business entities, including credit & debit cards, net banking, and UPI.
A quote from the founder that can change your perspective
“Throwing things around in the calendar does not help… maintain a to-do list – Harshil Mathur”
Groww
Industry – FinTech
Founded in – 2017
Entered the Unicorn Club in – 2021
Tagline – There’s just one right way
Valuation – $5 Billion
Founders: Lalit Keshre, Harsh Jain, Neeraj Singh, and Ishan Bansal
Parent Organization – Nextbillion Technology
The Story –
Spending time with the right people can take you to the right places. Earlier, when it came to investing, people had to do a lot of paperwork and bank visits and stand in long queues, but now we have various options. Today, with startups like Groww, to begin investing and managing your wealth, you need a few things – a bank account, some disposable income, and a smartphone. Groww is one of several startups that have aroused the curiosity of investors.
The startup was founded in 2016 by four former Flipkart workers, Lalit Keshre, Harsh Jain, Neeraj Singh, and Ishan Bansal. The platform was started to make investing more accessible to young people by simplifying the process, and it uses technology to reach the right audience, reducing its operational expense. Groww offers various services to consumers by providing investment offerings in mutual funds, stocks, IPO, and digital gold.
A quote from the founder that can change your perspective
“Always try to understand the business first and then the price of the stock – Ishan Bansal”
Urban Company
Industry – Household Services
Founded in – 2014
Entered the Unicorn Club in – 2021
Valuation – $2.1 Billion
Founders: Abhiraj Singh Bhal, Raghav Chandra and Varun Khaitan
Parent Organization – UrbanClap Technologies India Pvt. Ltd.
The Story –
Who empowered professionals from the industries like massage, cleaning and salon? A startup founded by three great minds, Abhiraj Singh Bhal, Raghav Chandra and Varun Khaitan, named Urban Company. Before founding Urban Company, Abhiraj and Varun launched Cinemabox, a service that allowed travellers to stream movies on their phones on planes, trains or buses, which lasted for only 6 months.
Later on, they met Raghav and during one of their intense conversations, they understood the country was lying behind the in-home services market, like finding the right plumber, electrician, or beautician. Right then, they decided to work on the idea and founded Urban Company, formerly UrbanClap, in 2014. Today, it has more than 40,000 service partners across 50+ cities in India, the UAE, Singapore, Australia and the Kingdom of Saudi Arabia.
What’s next?
The company plans to expand and train and upskill 5 lakh service partners, of which 2 lakh will be women partners, by 2030.
Sunday is often considered the day of relaxation, a day to recharge your batteries and prepare for the coming week. With our hectic schedules and never-ending to-do lists, we must take a break and find ways to rejuvenate our minds and bodies. Let’s look at some tips on how to spend a Sunday peacefully and re-energize yourself for the coming week.
Start the day with a relaxing activity
The way you start your day sets the tone for the rest of the day. Consider starting your Sunday with calming activities such as meditation, yoga, or a leisurely walk in nature. This will help you clear your mind and reduce stress levels.
Enjoy a healthy breakfast
Eating a healthy and nutritious breakfast is important to start your day on the right foot. Opt for foods that are rich in protein and fibre, such as eggs, whole grain toast, and fresh fruit. Avoid processed and sugary foods that can cause energy crashes later in the day.
Unplug from technology
Sundays are a great day to unplug from technology and disconnect from the constant noise of social media and emails. Consider setting aside specific times throughout the day to check your phone or emails rather than constantly checking them throughout the day.
Spend time with loved ones
Sundays are a great day to spend quality time with loved ones. Whether it’s a family outing, a brunch with friends, playing with your pet, or simply spending time with your partner, spending time with loved ones can boost your mood and reduce stress levels.
Practice self-care
Self-care is important for our mental and physical well-being. Consider taking a relaxing bath, getting a massage, or indulging in your favourite hobby or activity. Taking time for yourself can help reduce stress levels and boost your mood.
Plan for the week ahead
Sundays are a great day to plan for the week ahead. Consider creating a to-do list, meal planning, or scheduling some exercise or self-care activities. This will help you feel more organized and prepared for the week ahead.
Get a good night’s sleep
Getting a good night’s sleep is essential to re-energize your mind and body for the coming week. Make sure to create a relaxing sleep environment, avoid screen time before bed, and try to stick to a consistent sleep schedule.
Sundays are the perfect day to slow down, relax, and re-energize yourself for the coming week. By incorporating these tips into your Sunday routine, you can reduce stress levels, boost your mood, and set yourself up for a successful week ahead. So, take some time for yourself and enjoy a peaceful Sunday!
Google Docs, Drive, and Sheets are among the most popular online productivity tools. These tools have been continuously updated with new features and enhancements to help users work smarter, faster, and more efficiently. According to a new report, Google is giving a fresh makeover to Drive, Docs, Sheets, and Slides with Google’s Material Design 3.
Google’s Workspace apps are getting a makeover, and the new design will borrow a lot from Gmail’s recently upgraded look. The toolbar and comments area seem to be getting additional dark colours from the search engine giant to stand out against the white style. With the latest version, the Share button now has more rounded edges.
The business has also improved Drive to make it easier for consumers to execute frequent tasks. After the revamp, users will see Share, Download, and Delete Multiple Files at Once in-line whenever they hover over a file in their Google Drive. The new interface will enable users to filter their content by type, owner, and last edited date using a search chip option, providing them with faster and more efficient access to their files.
The technology giant has announced additional smart chip functions to assist users in making data-driven decisions. Smart chips have a reputation for providing consumers with context-setting data straight from Sheets. Google is expanding the categories of data and information accessible throughout Workspace to help various projects.
Google has announced several new features to be released on its interface in the coming weeks, including Custom Building, Calendar Invite Template, Variables, Emoji Voting chips, and third-party smart chip capabilities. These updates are expected to enhance user productivity and provide a more efficient and effective working experience.
Meta, formerly known as Facebook, has recently launched its subscription service, Meta Plus. The service, priced at $11.99 a month, will offer users a range of additional features and benefits, including ad-free experiences, exclusive content, and access to virtual reality (VR) experiences.
Meta Plus represents a new revenue stream for the social media giant, which has traditionally relied on advertising to generate revenue. The service is expected to appeal to users who are willing to pay for a premium experience and who value privacy and control over their online experience.
One of the critical features of Meta Plus is the ability to access exclusive content, including articles, videos, and live events, from select partners. This content will be curated by Meta’s team of editors and offer users a unique and high-quality experience they cannot find elsewhere.
Another major draw of the subscription service is the ability to access VR experiences through the Oculus platform, which Meta owns. These experiences will include games, entertainment, and other interactive content and will offer users a new way to engage with the platform and each other.
In addition to these features, Meta Plus will offer users an ad-free experience and additional control over their news feed and privacy settings. This will appeal to users who are concerned about the impact of advertising and want more control over their online experience.
The launch of Meta Plus represents a significant shift for Meta, which has traditionally been a free platform. However, the company has been exploring alternative revenue streams in recent years, including through its Oculus VR platform and e-commerce initiatives.
The move to a subscription model also aligns with Meta’s broader strategy of focusing on privacy and user control as the company seeks to position itself as a more responsible and user-friendly platform. It remains to be seen how successful Meta Plus will be and whether users will be willing to pay for a premium experience on the platform.
Civilization is one of the most iconic and beloved video game franchises ever. The turn-based strategy game, which challenges players to build and manage a civilization from the ground up, has entertained and engaged players for over 30 years. Now, fans of the series are excited as Firaxis Games, the studio behind the franchise has announced that a new mainline Civilization game is in development.
The announcement was made during a live stream event celebrating the 30th anniversary of the Civilization series. While details about the new game were sparse, the mere fact that it is in development will surely be music to the ears of Civilization fans worldwide. With updated graphics, new civilizations, and improved gameplay mechanics, the new game promises to be just as engaging and addictive as its predecessors.
Firaxis Games is no stranger to the Civilization series. The studio has been responsible for developing the franchise since the release of Civilization III in 2001. Since then, the studio has released several entries in the series, including Civilization IV, Civilization V, and Civilization VI. Each entry has added new mechanics, improved graphics, and expanded gameplay options, making the series even more enjoyable for players.
The new mainline Civilization game promises to build upon the success of the previous entries while introducing new gameplay mechanics and features. Fans can expect the same addictive turn-based strategy gameplay that they know and love, but with new and exciting twists that will keep them engaged for hours on end.
One particular thing is that the new game will feature a wide range of civilizations for players to choose from. In past entries, players have been able to play as civilizations worldwide, from ancient Greece to modern-day America. Each civilization has unique strengths and weaknesses, making each playthrough a unique experience.
In addition to new civilizations, the game will likely feature updated graphics and improved gameplay mechanics. Firaxis has always been committed to making the Civilization series accessible to newcomers and franchise veterans, so players can expect a game that is easy to learn but difficult to master.
While there is no official release date for the new mainline Civilization game, fans can rest assured that Firaxis Games is challenging at work, creating the best possible experience for them. In the meantime, fans can look forward to updates and announcements from Firaxis as they work to bring the next instalment of the Civilization series to life.
