wTVision, a global leader in broadcast technology, in collaboration with the BCCI (Board of Control for Cricket in India) and Omnicam, has introduced a groundbreaking robotic pet camera system during the Indian Premier League 2025. Debuting at the Mumbai Indians vs Delhi Capitals match in Delhi, this stunning tech innovation is redefining live sports coverage and audience interaction.
Emotional Connection Meets Cutting-Edge Technology
This unique robotic dog camera is designed to forge an emotional connection with viewers while keeping the game at the forefront. Its lifelike movements and real-time interactions with players, umpires, and spectators including handshakes, jumps, and heart gestures bring a new level of personality and elevate the viewing experience.
BCCI’s Vision for Engaging and Shareable Moments
The TV production and marketing division of the BCCI recognized the potential of this innovation to engage audiences in a lighthearted and novel way, injecting emotion and entertainment into live sports coverage. The goal was to create easily shareable moments that resonate with fans both in the stadium and watching from home.
Technical Brilliance Behind the Innovation
wTVision and Omnicam’s technical teams engineered a bespoke gimbal system capable of withstanding dynamic movements and stabilizing camera footage, all while maintaining the appearance of a live pet in motion. The system incorporates a remote pan-tilt mechanism, a video RF system, and is housed in a custom 3D-printed case, ensuring compactness and robustness for live sports environments. This sophisticated technology delivers smooth camera movement and consistent output for seamless live coverage.
Also Read: Technology in IPL 2025: How Innovations Are Enhancing Cricket
Overwhelmingly Positive Reception and Viral Success
The robotic pet camera system has been met with phenomenal positive feedback from broadcasters and viewers alike. Videos featuring the dog camera have gone viral, amassing over 5.8 million views, 560,000 likes, and 72,000 reshares. Industry professionals lauded its novelty and innovative application of automation, while social media users described it as “adorable,” “heartwarming,” and a “memorable part of the IPL broadcast.” The immense buzz prompted the BCCI to invite viewers to suggest a name for the dog, further amplifying engagement across platforms.
wTVision: Driving Innovation in Sports Broadcasting
With over a decade of experience in live sports production, wTVision consistently pushes creative boundaries. Their expertise in real-time graphics, data-driven broadcasting, AI-based applications, and specialized cameras has supported major sporting events worldwide. The launch of the robotic dog camera underscores wTVision’s commitment to innovation and enhancing sports entertainment.
A Vision for the Future of Sports Engagement
Divyajot Ahluwalia, Founder and Director of wTVision Solutions Pvt. Ltd., expressed his pride and inspiration, stating, “Seeing it live during the IPL, one of the most followed sporting events globally, has been a pivotal moment. We are more than convinced and committed to our mission of combining customer obsession with smart technology. This is what innovation in broadcasting looks like! Making sports more ‘human’, more fun, and more engaging for everyone.”