KRITIKA KHURANA - Fashion Influencer Of The Year (Female) | Exhibit Tech Influencers

KRITIKA KHURANA – Fashion Influencer Of The Year (Female)


Ex : How did your content creation journey kick start?
My content creation journey began when I discovered my love for storytelling and sharing it with like-minded individuals. I started by posting outfits and explaining their ideas, and it grew from there.

Ex : What is your most viral reel/short? How did the idea come, and how long did it take to shoot?
The most popular short video I made showcases stylish Diwali outfits that can be created using items already owned. The idea came to me spontaneously when a friend complained about having nothing to wear, and I decided to film it.

Ex : Any 4 creators you want to collaborate with in the future.
Four creators I would love to collaborate with in the future are Lilly Singh, Casey Neistat, and Emma Chamberlin.

Ex : What piece of tech is your favourite.
Besides my smartphone, my favorite tech tool is my DSLR camera. It allows me to capture high-quality content and express my creativity.

Ex : Assuming Instagram is shutting down in 24 hours, what will you do?
If Instagram were to shut down in 24 hours, I would focus on connecting with my audience on other platforms like YouTube or my own website.

Ex : Do you have an industry mentor?
Although I don’t have a mentor, I have friends in the same field who support and inspire me.

Ex : What’s the first-ever trend that you hopped on?
The first trend I enthusiastically joined was the fast-paced makeup challenge/transition videos.

Ex : What will the creator landscape look like in 10 years from now?
In 10 years, it will be even more diverse and expansive. Augmented reality and virtual reality will play a significant role in content creation, and there will be even more platforms for creators to share their work.

Ex : What are the platforms you are active on – how do you decide what goes where?
I am active on Instagram, YouTube, and I decide where to post my content based on the platform’s audience and the type of content that suits each platform best.

Ex : What’s the next big thing in the pipeline for you?
The next big thing for me is probably launching my own line, something tangible that I can call my own. It’s an exciting project that I’m looking forward to.

Ex : Advice you would like to give to budding creators.
My advice to budding creators is to stay true to yourself, be consistent, and never be afraid to take risks and try new things. Enjoy the process and focus on your unique voice and perspective, rather than just chasing numbers.

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