Ex : How did your content creation journey kick start?
During lockdown, I became a big-time foodie, and I used to order Domino’s every other day. So one day, I told my manager in a joke that Domino’s should pay me to eat and promote them, and my manager just dropped a mail to the brand and voilà! A few days later, I got my first paid campaign for Domino’s, and from then, I’ve had a fantastic journey by creating content for more than 100 Brands.
Ex : What is your most viral reel/short? How did the idea come, and how long did it take to shoot?
This was just random, my fans have been requesting a saree reel for a long time. So I decided to do a quick one on this song as I love the vibe of it; I shot this in just 1 hour in my society, where we are not allowed to shoot, so we were sneaking around and shot this and posted it next day, and it reached 500k views.
Ex : Any 4 creators you want to collaborate with in the future.
Dimpi Sanghvi, Rizwan Bachav, The Rebel Kid, Aadil Khan.
Ex : Do you have an industry mentor?
Priyanka Chopra Jonas. She also started with modelling, and the rest is history. She influenced me in many ways; if I can be 10 per cent of her, that will be enough for me.
Ex : Tell us about a project that you are the most proud of.
My first Telugu movie, I was new and had no acting knowledge, but I got an opportunity to play a lead role with such an incredible role, and that movie became a blockbuster hit in Hyderabad and was released in Mumbai in many theatres. I took my family, my friends, my boyfriend’s family and everyone from my society to watch the film and they were so proud and happy, that made me happy.
Ex : Give us one or more hashtags describing you.
#NavelQueen – This hashtag has been given to me by my fans.
Ex : Can you describe a BTS / blooper that happened during a shoot but didn’t make it into the final content piece?
Actually, during my Telugu movie shoot, there was an action scene, and after the first take, the light fell on my face and gave me a scar for life. But it shook everyone on set, and it’s not exactly a blooper, but it’s one of the behind-the-scenes I will never forget.
Ex : What’s the first-ever trend that you hopped on?
I always had a fondness for dance, so I started creating a trend of dance covers totally in Bollywood style for YouTube when it was not even in the trend.
Ex : What will the creator landscape look like in 10 years from now?
It will be treated as a proper occupation. And will be respected by everyone. Not just as influencers. But as motivators and icons.
Ex : What are the platforms you are active on – how do you decide what goes where?
Instagram and Snapchat.
Ex : What’s the next big thing in the pipeline for you?
I want to get back into acting; due to the lockdown and back-to-back accidents, I haven’t done anything in the past four years, but hopefully, next year, I will get back into acting.
Ex : What is your dream project?
To work on Sanjay Leela Bhansali project, On a very interesting character.
Ex : Advice you would like to give to budding creators.
Figure out what works on your profile and what your audience wants to see from you. And make it your niche and post more of that.