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    Home >> Interviews >> Leaders >> Rajan Amba Managing Director, JLR India – Leaders In Tech & Auto
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    Rajan Amba Managing Director, JLR India – Leaders In Tech & Auto

    By Shivam DiwakarJune 30, 20254 Mins Read
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    Rajan Amba Managing Director, JLR India interview with Exhibit
    Rajan Amba Managing Director, JLR India interview with Exhibit
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    1. What’s your leadership mantra in the fast-evolving auto landscape?

    In a dynamic environment like the automotive sector, the mantra is to lead with clarity, empathy, empowerment and agility. The industry is experiencing a once-in-a-century transformation, and our job as leaders is to stay rooted in our brand’s purpose while being agile enough to embrace change.

    At JLR India, our focus is on delivering modern luxury that is both desirable and sustainable. That means bringing clarity of vision, empowering teams to innovate, and keeping the customer at the centre of every decision. Leadership in times of disruption isn’t about having all the answers; it’s about fostering a culture where teams ask bold questions, challenge conventions, and adapt with confidence.

    2. How do you inspire and motivate your team during a challenging time?

    People look to their leaders for authenticity and purpose. My approach is to engage the teams, acknowledge the challenges, outline the path forward, and remind everyone why we do what we do. Leadership is an attitude that sees possibilities in all circumstances and helps translate that for the teams.

    Even with iconic brands, motivation isn’t automatic—it’s cultivated. We create spaces for our teams to be heard, contribute meaningfully, and grow. In tough times, we need conviction as much as direction. I strive to embody that.

    3. Tell us about a major screw-up in your career—what went wrong and what did you learn?

    There’s no such thing as a “screw-up”—it’s about learning and experiencing. With a great team, it’s hard to fail. Hindsight teaches the importance of listening—to customers, the market, and the team. Great strategy is built on empathy and clarity, not just data.

    Mistakes, when reflected upon honestly, become valuable teachers. I’ve always tried to bring a customer-first, ground-up perspective to every decision.

    Also Read: RAHUL SHARMA Co-Founder, Micromax – Leaders In Tech & Auto

    4. What’s a mistake you see many young auto leaders making?

    A common issue is speaking to customers in overly technical language. Most buyers aren’t “petrol-heads”; they’re looking for the best option within a budget. We’ve made the buying experience complex—simplification is key.

    Another mistake is chasing innovation without relevance. In the excitement around new technologies, we must not lose sight of the core question: “How does this serve the customer better?”
    Young leaders also tend to underestimate long-term thinking. Building enduring brands requires patience, consistency, and respect for legacy. And while data is important, instincts and experience remain irreplaceable.

    The best young leaders balance boldness with humility, pushing boundaries while understanding the value of timing, relevance, and context.

    5. What’s the next big disruption you foresee in the auto industry?

    The next major disruption will be around the ownership model and experience economy. As consumers shift from “owning a car” to “accessing mobility,” new models like subscription-based luxury and immersive in-vehicle services will emerge.

    Luxury is also being redefined—sustainability is now intrinsic. Leaders must prepare not just for new technologies, but for new expectations in how customers engage with brands and experiences.

    6. What books, podcasts, or quotes changed your perspective on leadership in Auto?

    More than books, it’s the people and experiences that have shaped me. Industry leaders like Shailesh Chandra and PB Balaji have helped me understand business fundamentals. From my previous roles, mentors like Bhaskar Bhatt, CK Venkatraman, and Sandeep Kulhali shaped my consumer orientation. And my team at JLR, with their deep experience, continues to guide me. Being part of the Tata ecosystem brings constant access to insights and a value system that shapes my behavior.

    7. How is JLR India aligning its luxury legacy with the shift toward sustainable and connected mobility?

    Our Reimagine strategy drives this alignment. We see sustainability and luxury as intertwined. Locally, our move to manufacture Range Rover and Range Rover Sport in India shows our commitment to accessible modern luxury.

    We’re also enhancing digital touchpoints across the customer journey. This isn’t about adding tech—it’s about making luxury intuitive and personalized. Every vehicle we offer reflects progressive values, refined aesthetics, and responsible innovation.

    JLR India
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    Shivam Diwakar
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    As an SEO Executive at Exhibit and BBC TopGear India, I bring over 3+ years of experience in crafting high-impact content that aligns with the latest trends and user intent. My expertise lies in creating useful, reliable, and engaging content that not only engages audiences but also drives organic visibility. Passionate about leveraging SEO strategies to deliver meaningful information, I ensure every piece resonates with readers while boosting search performance.

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