It was just last year before November when a verification mark on your social media profile was a status symbol. Elon Musk introduced Twitter Blue verification where users could pay a certain monthly fee to gain a verified mark, and the celebrated blue tick became accessible to everyone. The controversial decision to allow every user to have a blue tick by just paying a certain amount was termed the democratization of social media by Elon Musk. Now, it looks like Mark Zuckerberg is borrowing a page from Elon Musk and introducing his own verified subscription service titled ‘Meta Verified’
Meta launches ‘Meta Verified’ service
Meta announced yesterday that its launching ‘Meta Verified’ subscription service at $11.99/month on web and $14.99/month on Apple’s iOS. The company will launch in Australia and New Zealand this week with more countries to be added soon. Mark took to Facebook on Sunday night and shared a post revealing the plans for ‘meta Verified’ Check out the excerpt from his post below –
“this week we’re starting to roll out Meta Verified — a subscription service that lets you verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support. This new feature is about increasing authenticity and security across our services. Meta Verified starts at $11.99 / month on web or $14.99 / month on iOS. We’ll be rolling out in Australia and New Zealand this week and more countries soon.”
Simultaneously, a blog post was also shared by Meta where the details of the subscription service were shared. Here are a few benefits users will get with ‘Meta Verified’ –
- A verified badge that will help users/creators to confirm they’re the real person and not an impersonator. The verification badge will be provided once the account is authenticated via a government ID
- Protection from impersonation with proactive monitoring of notorious users who target people with a growing online following
- Easier access to help with common account issues
- Increased visibility and reach
- Exclusive features which include exclusive stickers for Facebook and Instagram and Facebook Reels with additional free stars a month on Facebook to show support to other creators