Author: Aadithya Harish

Apple has rolled out the first public beta of iOS 26.4 shortly after seeding the developer beta earlier this week. The latest update brings new features across Apple Music, Apple Podcasts, Messages, Health and more. From AI-powered playlist creation to video podcast support and improved security protections, here is everything new in the iOS 26.4 public beta. What’s New in iOS 26.4 Public Beta Apple Music Gets AI Playlist Creation iOS 26.4 introduces a new Prompted Playlist feature in Apple Music. Users can now generate playlists by typing a mood, theme or idea. For example, entering phrases like “late night…

Samsung has officially teased a new privacy-focused feature called Zero Peeking Privacy, expected to debut with the upcoming Galaxy S26 series at the February 25 Galaxy Unpacked event. The feature aims to protect users from “shoulder surfing” by limiting what nearby people can see when someone is using their phone in public. Here’s everything we know so far. What Is Samsung’s Zero Peeking Privacy Feature? Samsung’s upcoming privacy system adds an extra visibility control layer to the phone’s display. Instead of locking the entire device, it allows users to: Hide sensitive messages Conceal password fields Blur notification previews Instantly black…

Apple is reportedly preparing for a “Special Apple Experience” event on March 4, sparking major excitement across the tech world. While the company has not officially confirmed the announcements, multiple reports suggest that this could be one of the most important Apple launches of the year. From a possible iPhone 17e debut to a first-ever low-cost MacBook, here’s everything expected at the upcoming event. Apple March 4 Event: What We Know So Far According to reports, Apple has scheduled the event for: March 4 at 9 AM EST (7:30 PM IST) in New York Separate experiences reportedly planned in Shanghai…

After a brief delay, Google has officially rolled out Android 17 Beta 1 to select Pixel devices on February 13. Instead of launching a separate Developer Preview, the company moved directly to the public beta phase, giving users early access to upcoming features. The update focuses on large screen improvements, performance optimisation, better security, and smoother cross device functionality. Here is everything new in Android 17 Beta 1 and the full list of eligible devices. Android 17 Beta 1 What Is New Mandatory Large Screen Adaptivity Android 17 now makes large screen optimisation compulsory for developers. Apps targeting Android 17…

Google Docs has started rolling out a new AI-powered feature that allows users to listen to short audio summaries of their documents. The feature is powered by Gemini and is designed to help users quickly understand key points without reading the entire file. The update builds on the existing Text-to-Speech tool introduced in August 2025. While Text-to-Speech reads the full content aloud, the new feature creates a brief spoken summary of the document. What Is the Audio Summary Feature? The Gemini-powered audio summary provides a short verbal overview of a document’s content. Instead of scrolling through long reports or detailed…

Facebook is rolling out powerful new features powered by Meta AI, and they are all about making your profile and posts more creative. The latest update lets users animate their profile pictures, restyle old photos, and even add animated backgrounds to text posts. Meta says the aim is to give people more ways to express themselves without needing professional editing skills. Here is everything new in the latest Facebook update. Animate Your Profile Picture With AI One of the biggest highlights is the ability to turn a simple profile photo into a short animation. Users can now apply preset animation…

Google has reportedly postponed the much anticipated Android 17 Beta 1 update, which was initially expected to roll out on February 11 for select Pixel devices. While several publications were informed about the planned launch, Google’s official Android Developers blog and documentation never went live. According to reports from Android Central, Google later confirmed that Android 17 Beta is indeed coming soon, just not on the originally expected date. So what’s causing the delay, and what can users expect from Android 17? Here’s everything you need to know. Android 17 Beta Release: What Happened? Google has not announced a new…

YouTube Music has introduced a new AI Playlist feature for Premium subscribers, making it easier than ever to create personalised playlists using simple text or voice prompts. The company announced the rollout on X (formerly Twitter), confirming that the feature is now available on both Android and iOS devices. With this update, users no longer need to manually search and add songs one by one. Instead, they can simply describe a mood, activity, idea, or music genre, and YouTube Music’s AI will instantly generate a customized playlist. This move puts YouTube Music in direct competition with Spotify’s recently launched AI-powered…

The Redmi Note series has always focused on delivering strong value for money, and the Redmi Note 15 continues that tradition in a very practical way. Instead of chasing flashy features or unrealistic flagship comparisons, this phone concentrates on what most users actually need: smooth daily performance, a reliable camera, and dependable battery life. After spending considerable time using the Redmi Note 15 as a daily driver, here’s a detailed look at how it performs in real-world usage and whether it’s worth your money. Build and Design: Comfortable, Clean, and Practical The first thing you notice about the Redmi Note…

OpenAI has officially started testing ads for ChatGPT users on its Free and Go subscription plans in the United States, marking a major shift in how the popular AI platform may be monetised going forward. The company confirmed the move in a post on X formerly Twitter, stating that ads are clearly labelled as sponsored and visually separated from ChatGPT’s responses. Importantly, OpenAI says advertisements will not influence ChatGPT’s answers. Instead, they will appear as separate sponsored elements within the interface. Higher tier plans, including ChatGPT Plus, Pro, Business, Enterprise, and Education, will remain completely ad free. The goal, according…

Snapchat has rolled out a powerful new safety feature called Arrival Notifications on Snap Map, expanding its earlier Home Safe option. The update allows users to automatically notify friends or family when they reach specific destinations, whether it is a class, office, hotel, or meeting spot. With this feature, Snapchat aims to make location sharing smarter, more flexible, and less dependent on manual check in messages. What Are Snapchat Arrival Notifications Arrival Notifications build on Snapchat’s existing Home Safe feature, which lets users alert someone once they reach home safely. Now, Snapchat is extending that capability to cover multiple destinations,…

Discord is rolling out a major update focused on age verification and teen safety, and it could change how millions of users access the platform. Starting March, users who fail to confirm their age may face account restrictions, as Discord moves to a stricter, safety-first model for both new and existing accounts. Discord to enforce age verification in phases According to Discord’s official blog, the new age verification system will be introduced gradually. Users who have not verified their age using either a face scan or a government-issued ID will be placed under restricted default settings. These limits are designed…

Google is preparing to expand Android’s Quick Share interoperability with Apple’s AirDrop to a wider range of Android smartphones, moving beyond its current Pixel-only availability. The feature, which enables cross-platform file sharing between Android and Apple devices, is expected to roll out to more phones later this year. According to a report by Android Authority, Google has confirmed that it is actively working with multiple smartphone brands to extend the feature across the broader Android ecosystem. This move signals a major step toward seamless file sharing between Android phones and iPhones, iPads, and MacBooks. Quick Share AirDrop Support Expanding Beyond…

Apple may be preparing to unveil its next affordable iPhone sooner than expected. According to recent reports, the iPhone 17e could launch as early as February 19, continuing Apple’s emerging annual refresh cycle for its ‘e’ series. A report suggests that discussions around the iPhone 17e launch timeline are already taking place within accessory and case manufacturing circles. Interestingly, February 19 would mark exactly one year since Apple introduced the iPhone 16e, strengthening speculation around a yearly release strategy for this lineup. While Apple typically avoids hardware announcements on Thursdays and prefers early weekdays, the broader February launch window still…

Google has started rolling out a Gemini-powered photo editing feature in Google Photos for users in India, making it easier to edit images using simple text or voice commands. The feature, called “Help me edit,” allows users to describe the changes they want instead of manually adjusting editing tools. Initially launched with the Pixel 10 series and later expanded to Android users in the US, the feature is now available more widely across supported Android devices in India. Google Photos “Help me edit” Feature: What’s New in India The Help me edit feature supports multiple Indian languages, making AI photo…

Apple has officially rolled out the iOS 26.3 release candidate (RC) to developers and public beta testers, signalling that the final public release is just around the corner. The RC build is typically identical to the version that reaches all users, unless critical bugs are discovered. The iOS 26.3 update brings a mix of new features, privacy upgrades, visual changes, and system-level improvements, many of which were spotted throughout the beta cycle. From easier device switching to enhanced notification access for third-party accessories, here’s everything you need to know. iOS 26.3 Update: What’s New and What to Expect Easier Transfer…

Spotify has introduced a major update to its lyrics feature, aiming to make lyrics easier to understand, access and follow during playback. The new rollout focuses on three core improvements: global lyric translations, offline lyrics support and a refreshed lyrics display on the Now Playing screen. The update targets listeners who enjoy music across languages and those who often listen without a stable internet connection. Lyric Translations Go Global One of the biggest highlights of the update is the worldwide availability of lyric translations. Previously limited to select regions, the feature now allows users everywhere to view translated lyrics for…

 As 2026 begins, skywatchers around the world are preparing for a spectacular celestial lineup. February will mark the first of four eclipses scheduled for the year, featuring a rare annular solar eclipse on February 17, 2026. Popularly known as the “Ring of Fire” eclipse, this event promises a breathtaking view for observers in select parts of the world. During an annular solar eclipse, the Moon moves between the Earth and the Sun but appears slightly smaller due to its greater distance from Earth. As a result, the Sun is not completely covered, creating a glowing ring of sunlight around the…

Adobe has introduced a major update to its generative AI platform Firefly by allowing subscribers to create unlimited AI generated images and videos for a limited time. The move removes the usual credit limits, giving creators more freedom to experiment and produce content without restrictions. The update is currently available to eligible Firefly subscribers and applies across image and video generation tools. What Is Changing in Adobe Firefly Adobe Firefly normally operates on a credit based system where users receive a fixed number of monthly credits for AI content creation. With this update, Adobe is temporarily lifting those limits for…

WhatsApp is testing a new feature on iOS that introduces admin profiles for Channel updates. The update is designed to show which admin has posted a specific update, bringing more clarity and transparency to Channels managed by multiple people. The feature is currently available to select beta users on iOS and may roll out publicly in a future update. What Are Admin Profiles on WhatsApp Channels Admin profiles allow Channel managers to create a separate public facing identity for posting updates. Instead of updates appearing anonymously, followers can now see the name and profile photo of the admin who shared…

Microsoft is stepping up Copilot’s usefulness with a brand-new Reminders feature that brings timely push notifications straight to users’ smartphones. The feature is currently rolling out on Android and iOS, with limited functionality available on the web, making Copilot more competitive with AI assistants like ChatGPT and Perplexity. With this update, users can ask Copilot to remind them about tasks such as “remind me in 10 minutes” even while using Copilot on the web. When the time comes, Copilot sends a push notification to the user’s phone, provided the app is installed and notifications are enabled. According to a report…

Google appears to be working on a new set of advanced features for Gemini, its AI-powered chatbot, that could significantly improve how users manage conversations, media, and content across platforms. Among the features currently spotted in early testing builds is an option that would allow users to import chat histories from other AI chatbots, including ChatGPT. The upcoming tools were first shared by TestingCatalog, a reliable source for uncovering experimental Google features. While these additions are still under development and not yet available to the public, they offer a glimpse into Google’s plans to make Gemini more flexible and competitive…

Instagram is reportedly working on a much-needed privacy upgrade that could finally give users more control over their social boundaries. According to a report, the Meta-owned platform is developing a feature that would allow users to remove themselves from another person’s Close Friends list, quietly and without sending a notification. If rolled out, the update would let users opt out of seeing private Stories, Reels, and posts shared with a restricted audience, something that hasn’t been possible since Close Friends was first introduced. Instagram Close Friends: What’s Changing? The Close Friends feature was designed to help users share content with…

Spotify is taking its social ambitions a step further. The music streaming giant has officially expanded its in-app messaging feature to support group chats, allowing users to talk, react, and share audio content with up to 10 people at once without leaving the app. The update builds on Spotify’s existing Messages feature, first introduced in August last year, and aims to make music discovery and discussion more interactive and personal. Spotify Group Chats: What’s New? With group chats now live, Spotify users can discuss and share songs, podcasts, playlists, and audiobooks directly inside the app. Until now, most music conversations…

What’s the most disruptive campaign, idea, or marketing move you’ve led recently, and what made it stand out? “The Great In-Game Wedding” was one of the most disruptive ideas we’ve executed because it turned BGMI into aninherently Indian cultural stage rather than a game. The idea stood out because it was rooted in a very real emotional truth, players who fell in love while playing BGMI, got married! It worked because it wasn’t just a marketing campaign; it was world-building inspired by the community itself, with popular Youtubers and fashion designers participating with equal enthusiasm as 200,000 players. It was…

What’s the most disruptive campaign, idea, or marketing move you’ve led recently, and what made it stand out? One of the most disruptive campaigns I’ve led is Under Armour’s Zidd for More, which followed Neeraj Chopra’s training journey leading up to the Olympics. The campaign focused on his struggle, discipline, and determination, showcasing the real, unfiltered side of pursuing excellence. Rooted in authenticity, it strongly reflected Under Armour’s values and resonated deeply with Indian audiences. The campaign generated over 200 million views, more than 10% engagement, and drove a 40% increase in website traffic. What was the spark behind that…

What’s the most disruptive campaign, idea, or marketing move you’ve led recently, and what made it stand out? Beyond That Horizon, created for CEAT’s 100-year milestone, broke category norms by shifting from functional tyre advertising to creator-led storytelling. Instead of scripted performance claims, we enabled road-loving creators to share real journeys, positioning tyres as enablers of exploration. By blending CEAT’s global heritage with immersive, experience-led narratives, the campaign proved that emotional resonance can elevate brand equity in a traditionally rational category. What was the spark behind that idea? The spark was recognising that mobility today is about experience, not just…

What’s the most disruptive campaign, idea, or marketing move you’ve led recently, and what made it stand out? Two initiatives have defined MSI’s growth in India: the Expansion Program and our record-breaking Diwali Campaign. The Expansion Program scaled MSI from 10 to 50 stores post-pandemic, introduced free nationwide service camps, and helped offline partners transition to digital-first models, driving 15% sales growth. Beyond immediate business impact, we invested in the future through AI and Creator Workshops, engaging over 20,000 students by connecting them with industry professionals and real-world skills. Building on this momentum, our Diwali Campaign combined localised offers, influencer…

What is the most disruptive campaign, idea, or marketing move you have led recently, and what made it stand out? Snapdragon has traditionally operated in the background, powering smartphones, cars, PCs, and smart glasses. Over the past year, we’ve deliberately shifted from being perceived as a “chip maker” to becoming a consumer-facing brand associated with experiences. Snapdragon for India was central to this shift, bringing the brand to the forefront through culturally relevant storytelling rather than specifications. Last year, it evolved into a month-long celebration spanning XR and Auto, with Snapdragon for India – Auto Day standing out as the…

What’s the most disruptive campaign, idea, or marketing move you’ve led recently, and what made it stand out? The most disruptive idea for me has been the launch positioning of our new car, the EX30, in India with the line “The big surprise is here.” The EX30 delivers meaningful value, advanced technology, and dynamic driving performance in a compact package. This unexpected combination creates a sense of surprise while building an emotional connection with customers, making the positioning both rationally strong and emotionally engaging. What was the spark behind that idea? The spark was the desire to highlight the “BIG”…