When I was offered the chance to visit the Mivi factory, I couldn’t resist. As someone who’s always been fascinated by how everyday tech comes to life, I found the opportunity to witness the production of True Wireless Stereo (TWS) earbuds firsthand too good to pass up. Mivi, a homegrown Indian brand known for its affordable yet high-quality sound products like speakers, earbuds, and sound systems, sells an impressive 1,00,000 earbuds monthly. My curiosity about their latest offering, the Mivi SuperPods, led me on a journey from Mumbai to Hyderabad, where the magic happens. My experience was a fascinating mix of human ingenuity, technical precision, and hard work, providing an eye-opening glimpse into the world of audio manufacturing.
The trip began with a short flight, and soon, I found myself standing outside Mivi’s factory in Hyderabad. From the outside, it was a modest structure, but stepping inside revealed a multitude of activity and purpose. The facility is a one-stop hub, seamlessly integrating both operations and manufacturing under one roof. A separate warehouse area caught my eye, neatly organized with stacks of earbuds, speakers, and sound systems awaiting shipment to meet the growing nationwide demand. It highlighted Mivi’s effectiveness and scale, but the real story unfolded on the production floor.

Our tour focused on the manufacturing process of the Mivi SuperPods, the company’s latest TWS earbuds designed to deliver premium sound at an impressive price point. As we entered the production area, I was struck by the sheer size of the operation. The factory hummed with activity, yet there was a sense of order and rhythm to it all. At the time of my visit, the SuperPods were the sole focus of the production line, and no other products were being assembled, which allowed me to dive deep into the intricate process of crafting these tiny audio marvels.

The journey of a SuperPod begins with raw materials arriving at the factory from components like circuit boards, batteries, microphones, drivers, and casings. These parts, sourced with precision, are the building blocks of what will eventually become a pair of earbuds capable of delivering crisp highs and booming bass. The production line is a carefully choreographed sequence, with skilled workers stationed at each step, transforming these raw materials into a finished product.
The first stage I observed was the moulding of the internal components. Armed with steady hands and keen eyes, workers carefully soldered tiny batteries onto circuit boards. This step requires an incredible level of precision and any misalignment or error could render the earbuds dysfunctional. Watching them work, I couldn’t help but admire the skill and focus they brought to the task. It was a reminder that while machines play a significant role in modern manufacturing, the human touch remains irreplaceable in ensuring quality.

From there, the earbuds began to take shape. The drivers which are the heart of any audio device were carefully installed. These small but powerful components allow the SuperPods to compete with more expensive brands in terms of audio clarity. The workers handled them carefully, knowing that even a slight defect could compromise the listening experience. As I moved along the line, I saw the earbuds’ two sides, the left and right units, being paired together, a process that ensures seamless connectivity not just between the earbuds themselves but also with the charging case.
The charging case, a sleek, shiny and compact accessory, is another level of engineering. I watched as workers assembled the cases, integrating the battery and circuitry that allow the SuperPods to recharge on the go. Connecting the earbuds with the charging case is essential, where technology meets craftsmanship. The team used specialized equipment to test the Bluetooth connectivity, ensuring that the earbuds sync effortlessly with each other and the case. It was fascinating to see how something as simple as popping earbuds into their case involves layers of technical complexity behind the scenes.

Once assembled, the SuperPods are tested to catch any flaws. If a unit didn’t meet the company’s strict standards, it was set aside for rework or discarded. The final step was packaging. The tested SuperPods were cleaned, placed into their cases, and placed in Mivi-branded boxes. Watching the finished products roll off the line, ready to be shipped to customers, gave me a sense of closure. In just a few hours, what started as a pile of raw materials had transformed into a polished, market-ready product.
What left the deepest impression on me was the labour involved. Hundreds of workers put their efforts into creating a masterpiece. A supervisor explained that Mivi prioritizes training to ensure new hires master the complex tasks involved in product manufacturing. Witnessing this labour-intensive process made me appreciate the effort behind every pair of earbuds.
As I left the factory, I gained a new respect for TWS earbuds. What I once saw as simple accessories represent hours of work and dedication. Mivi’s factory demonstrates how innovation and effort create something remarkable, reminding me that even small gadgets have meaningful stories behind them.