Hisense has announced the launch of the Hisense UR8S RGB MiniLED TV Series in India. This flagship television series is designed to deliver exceptional colour accuracy, deeper contrast, intelligent picture optimization, and immersive entertainment experiences for today’s premium television consumers.
As the originator of RGB MiniLED technology, Hisense brings this groundbreaking display innovation to the UR8S Series, providing richer colours, exceptional contrast, and remarkable brightness for lifelike picture quality. Central to the series is the Hi-View AI Engine RGB, Hisense’s most advanced AI-powered processor, which intelligently optimizes colour, brightness, and picture performance in real time, ensuring every frame is reproduced with remarkable precision. Complementing this experience is VIDAA, the world’s fastest Smart TV operating system, which enables lightning-fast navigation, quicker app launches, and seamless access to entertainment.
Built to meet the expectations of movie enthusiasts, sports fans, and gamers alike, the UR8S features a native 180Hz refresh rate for ultra-smooth motion, Anti-Reflection and Glare-Free technology for distraction-free viewing, and up to 3,500 nits peak brightness that reveals intricate details even in the brightest scenes.
Commenting on the launch, Pankaj Rana, CEO of Hisense India, stated, “Consumers today are no longer choosing televisions based solely on screen size; they are investing in the overall viewing experience. Industry data shows that demand is gradually shifting towards 55-inch and larger screens as streaming, live sports, and gaming redefine how families consume entertainment at home. As the original innovator of RGB MiniLED technology, Hisense first introduced this breakthrough through the UX Series for ultra-large screen enthusiasts. With the launch of the UR8S Series, we are bringing the same globally acclaimed RGB MiniLED experience to more consumers in popular screen sizes, reaffirming our commitment to making next-generation display innovation more accessible to Indian households.”
The UR8S also provides an immersive cinematic audio experience through its 2.1.2 Multi-Channel Surround Sound system. It supports Dolby Vision, Dolby Atmos, IMAX Enhanced, and Filmmaker Mode, allowing viewers to enjoy content as creators intended. An AI RGB Light Sensor automatically adjusts picture settings based on ambient lighting, ensuring optimal viewing throughout the day.
Running on VIDAA, the world’s fastest Smart TV operating system, the UR8S offers an intuitive, responsive, and seamless smart entertainment experience. Recognized for delivering the fastest response times across multiple performance benchmarks, VIDAA enables quicker app launches, faster navigation, and smooth content discovery. The platform also provides access to leading global and local streaming services while supporting hands-free voice control, VIDAA Voice, Alexa Built-in, Google Home compatibility, Apple AirPlay, and Apple Home integration. Its ultra-slim, bezel-less design enhances the viewing experience and complements contemporary living spaces.
The Hisense UR8S RGB MiniLED TV Series is available in 55, 65, and 75-inch variants, with prices starting at ₹1,19,990.