Google has introduced a significant enhancement for online shoppers. A new Virtual Apparel Try-On tool has been introduced in India, allowing consumers to visualize how various outfits will look on them. This innovative feature aims to offer a more personalized shopping experience during the busy festive season.
By simply uploading a photograph, users can explore billions of apparel listings, including tops, bottoms, dresses, jackets, and shoes, virtually trying on each item. The tool is powered by a specialized AI model designed for the fashion industry, which comprehensively understands the human form and the characteristics of different fabrics, including how materials fold, stretch, and drape on various body shapes. This advancement enables shoppers to see a more accurate representation of how clothing would fit them from just a single photo.
To utilize this feature, shoppers can look for the “try it on” icon available on apparel product listings across Google. This new functionality not only allows individuals to experiment with different styles but also lets them share their selections with friends, bringing the traditional fitting room experience directly to their screens.
Here’s how to use Google’s new virtual try on tool.
If you find the ideal outfit but unsure how it will fit you? Virtually try on clothes using your own photo in just few easy steps:
Browse Your Style: When shopping for shirts, pants, dresses, or shoes on Google, look for the “try it on” icon on the product listings.
Strike a Pose: Upload a full-length photo of yourself. For the best results, make sure it’s a full-body shot with good lighting and fitted clothing. Within moments, you’ll see how the garment looks on you.
Show It Off: After trying it on, save or share your look with friends. You can also explore similar styles that are just a tap away!


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