Samsung India has launched a new campaign called ‘Thank You India.’ The campaign includes warranty upgrades, cashback, and financing benefits on TVs and soundbars.
As part of the campaign, buyers can get a free soundbar worth up to INR 1,10,000. This offer applies to select Vision AI Big TVs. Samsung is additionally offering a set of warranty and payment benefits.
Samsung now offers 1-year ADLD coverage, short for Accidental Damage and Liquid Damage. This protects TVs against drops, spills, and liquid damage. Samsung has also added a 3-year comprehensive warranty. This covers manufacturing defects beyond the standard warranty period.
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The campaign sweetens the deal on price too. Samsung is offering up to 20% cashback on eligible purchases. For buyers opting for an EMI, Samsung’s affordability scheme adds a 0% down payment and offers options for up to 30 months.
Beyond warranty and pricing, Samsung is adding extra features: Samsung TV Plus gives buyers access to 200 free streaming channels, Samsung Care+ offers stronger after-sales support, Samsung Finance+ provides paperless financing, including zero-interest plans, and Samsung Art+ turns the TV into a display piece by showing artwork from well-known artists when the screen is idle. On top of this, eligible models get up to seven years of OS upgrades.
Samsung ties all these benefits to its ‘Made for India’ Campaign. The company says this approach, along with a TV lineup ranging from 32 inches to 115 inches, helps it serve a wide range of Indian consumers.